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Sales promotion : how to create, implement & integrate campaigns that really work
Mullin, Roddy; Cummins, Julian - 2008 - 4. ed.
Persistent link: https://www.econbiz.de/10004897931
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Sales promotion : how to create, implement and integrate campaigns that really work
Cummins, Julian; Mullin, Roddy - 2002 - 3. ed.
Persistent link: https://www.econbiz.de/10004731778
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Sales promotion : how to create and implement campaigns that really work
Cummins, Julian - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004376278
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Direct marketing : a step-by-step guide to effective planning and targeting
Mullin, Roddy - 2002
Persistent link: https://www.econbiz.de/10004710848
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Value for money marketing : a guide to measuring marketing performance
Mullin, Roddy - 2001
Persistent link: https://www.econbiz.de/10004693008
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Sales promotion : how to create and implement campaigns that really work
Cummins, Julian - 1989
Persistent link: https://www.econbiz.de/10004076007
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The handbook of field marketing : a complete guide to understanding and outsourcing face-to-face direct marketing
Williams, Alison; Mullin, Roddy - 2009
Persistent link: https://www.econbiz.de/10004893753
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Sales promotion : how to create, implement & integrate campaigns that really work
Mullin, Roddy - 2010 - 5. ed.
Persistent link: https://www.econbiz.de/10004954251