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Dienstleistung
6
Marketing
6
Qualität
2
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Zeithaml, Valarie A.
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Centrum för Tjänsteforskning <Karlstad>
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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1
Logistics Management
Davis, Grant Miller
;
Brown, Stephen Walter
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1974
Persistent link: https://www.econbiz.de/10004348501
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2
Marketing strategies for physicians : a guide to practice growth
Brown, Stephen Walter
;
Morley, Andrew P.
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1986
Persistent link: https://www.econbiz.de/10004773700
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3
Marketing theory : distinguished contributions
Brown, Stephen Walter
(
contributor
); …
-
1984
Persistent link: https://www.econbiz.de/10004660885
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4
Service quality : multidisciplinary and multinational perspectives
Brown, Stephen Walter
(
contributor
)
-
1991
-
1. [Dr.]
Persistent link: https://www.econbiz.de/10004100533
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5
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A.
;
Bitner, Mary Jo
;
Gremler, Dwayne D.
-
2013
-
6. ed.
Persistent link: https://www.econbiz.de/10009599843
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6
Services marketing
Zeithaml, Valarie A.
;
Bitner, Mary Jo
-
1996
-
1. ed.
Persistent link: https://www.econbiz.de/10004302695
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7
Ten lessons for improving service quality : commentary
Berry, Leonard L.
;
Parasuraman, Ananthanarayanan
; …
-
1993
Persistent link: https://www.econbiz.de/10004372763
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8
Moving forward in service quality research : measuring different customer expectation levels, comparing alternative scales, and examining the performance behavioral intentions link
Parasuraman, Ananthanarayanan
;
Zeithaml, Valarie A.
; …
-
1994
Persistent link: https://www.econbiz.de/10004254711
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9
Servqual : a multiple item scale for measuring customer perceptions of service quality
Parasuraman, Ananthanarayanan
;
Zeithaml, Valarie A.
; …
-
1986
Persistent link: https://www.econbiz.de/10004178627
Saved in:
10
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A.
;
Bitner, Mary Jo
;
Gremler, Dwayne D.
-
2009
-
5. ed.
Persistent link: https://www.econbiz.de/10004912361
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