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~subject:"Advertising effects"
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Advertising effects
Dienstleistungsqualität
11
Consumer behaviour
10
Konsumentenverhalten
10
Service quality
10
Großbritannien
9
United Kingdom
9
Bildungsertrag
8
Pakistan
8
Returns to education
7
School
7
Schule
7
Advertising
6
Knowledge management
5
Werbung
5
Allgemeinbildende Schule
4
Environmental consciousness
4
Finland
4
Finnland
4
Hochschule
4
National culture
4
Nationalkultur
4
SME
4
School of general education
4
Sustainable product
4
Umweltbewusstsein
4
Öko-Produkt
4
Akademiker
3
Bildungsinvestition
3
Brand image
3
Corporate culture
3
Cultural identity
3
Culture
3
Eltern
3
Führungsstil
3
Green marketing
3
Higher education institution
3
Human capital investment
3
International marketing
3
Internationales Marketing
3
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English
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Saleem, Salman
2
Bang Nguyen Viet
1
Kuusik, Andres
1
Larimo, Jorma
1
Ummik, Kadi
1
Ur Rahman, Saleem
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Baltic journal of management
1
Business strategy and the environment
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Journal of promotion management : JPM
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ECONIS (ZBW)
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Towards sustainable development : coupling green marketing strategies and consumer perceptions in addressing greenwashing
Ur Rahman, Saleem
;
Bang Nguyen Viet
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2420-2433
Persistent link: https://www.econbiz.de/10014328946
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2
Cultural paradox in advertising : evidence from Finland
Saleem, Salman
- In:
Journal of promotion management : JPM
23
(
2017
)
5
,
pp. 615-632
Persistent link: https://www.econbiz.de/10011799547
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3
Cultural and paradoxical values in advertising in Eastern Europe : evidence from Estonia
Saleem, Salman
;
Larimo, Jorma
;
Ummik, Kadi
;
Kuusik, Andres
- In:
Baltic journal of management
10
(
2015
)
3
,
pp. 313-330
Persistent link: https://www.econbiz.de/10011401546
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