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~subject:"Bibliometrics"
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Bibliometrics
Brand management
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Consumer behaviour
38
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38
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34
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32
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Foroudi, Pantea
11
Marvi, Reza
8
Zha, Dongmei
4
Akarsu, Tugra Nazlil
2
Akbari, Morteza
2
Khodayari, Maryam
2
Mahavarpour, Nasrin
2
Alqayed, Yousef
1
Balakrishnan, Janarthanan
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Dennis, Charles
1
Ferri, Maria Antonella
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Foroudi, Mohammad Mahdi
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Hollebeek, Linda D
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Jin, Zhongqi
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Kooli, Kaouther
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Melewar, T. C.
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Journal of business research : JBR
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Building corporate identity, image and reputation in the digital era
1
Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
1
International journal of consumer studies
1
International journal of contemporary hospitality management
1
Sustainable branding : ethical, social, and environmental cases and perspectives
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The Emerald handbook of multi-stakeholder communication : emerging issues for corporate identity, branding and reputation
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ECONIS (ZBW)
11
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Synthesizing the customer experience concept : a multimodularity approach
Zha, Dongmei
;
Marvi, Reza
;
Foroudi, Pantea
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-26
Persistent link: https://www.econbiz.de/10014383189
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2
Let us talk about something : the evolution of e-WOM from the past to the future
Akbari, Morteza
;
Foroudi, Pantea
;
Zaman Fashami, Rahime
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 663-689
Persistent link: https://www.econbiz.de/10013325671
Saved in:
3
A brief history of service innovation : the evolution of past, present, and future of service innovation
Marvi, Reza
;
Mahavarpour, Nasrin
;
Foroudi, Pantea
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014299256
Saved in:
4
Exploring value co-creation concept : a bibliometric analysis of 20 years of research and theory
Alqayed, Yousef
;
Foroudi, Pantea
;
Kooli, Kaouther
; …
- In:
Sustainable branding : ethical, social, and …
,
(pp. 291-309)
.
2021
Persistent link: https://www.econbiz.de/10012546438
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5
An assessment of customer experience concept : looking back to move forward
Zha, Dongmei
;
Marvi, Reza
;
Foroudi, Pantea
;
Dennis, Charles
- In:
Building corporate identity, image and reputation in …
,
(pp. 260-288)
.
2022
Persistent link: https://www.econbiz.de/10012609400
Saved in:
6
Intellectual evolution of social innovation : a bibliometric analysis and avenues for future research trends
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Marvi, Reza
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 446-465
Persistent link: https://www.econbiz.de/10012501930
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7
The sharing economy : a systematic literature review and research agenda
Khodayari, Maryam
;
Akbari, Morteza
;
Foroudi, Pantea
- In:
International journal of consumer studies
49
(
2025
)
1
,
pp. 1-41
Persistent link: https://www.econbiz.de/10015333799
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8
Customer experience : a critical review and research agenda
Marvi, Reza
;
Zha, Dongmei
;
Foroudi, Pantea
- In:
Corporate Branding in Logistics and Transportation : …
,
(pp. 42-54)
.
2024
Persistent link: https://www.econbiz.de/10014536308
Saved in:
9
Elevating B2B branding in a global context : integrating existing literature and proposing a forward-thinking conceptual framework
Marvi, Reza
;
Zha, Dongmei
;
Foroudi, Pantea
- In:
Industrial marketing management : the international …
120
(
2024
),
pp. 247-272
Persistent link: https://www.econbiz.de/10015116913
Saved in:
10
Service failure research in the hospitality and tourism industry : a synopsis of past, present and future dynamics from 2001 to 2020
Akarsu, Tugra Nazlil
;
Marvi, Reza
;
Foroudi, Pantea
- In:
International journal of contemporary hospitality management
35
(
2023
)
1
,
pp. 186-217
Persistent link: https://www.econbiz.de/10013546041
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