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Consumer behaviour
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Industrial marketing management : the international journal for industrial and high-tech firms
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International marketing review
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Journal of service theory and practice : JSTP
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ECONIS (ZBW)
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Exploring service adaptation in a business-to-business context
Zhu, Xia
;
Zalkiewski, Judy
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
3
,
pp. 315-337
Persistent link: https://www.econbiz.de/10011528296
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2
Innovation and commercialisation : the role of the international dynamic marketing capability in Malaysian international entrepreneurial firms
Mostafiz, Md Imtiaz
;
Ahmed, Farhad Uddin
;
Ibrahim, Fahad
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 199-236
Persistent link: https://www.econbiz.de/10014524782
Saved in:
3
Exploiting the B2B knowledge network : new perspectives and core concepts
Naudé, Peter
;
Henneberg, Stephan
;
Zolkiewski, Judy
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 493-494
Persistent link: https://www.econbiz.de/10003871817
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