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~subject:"Cluster analysis"
~subject:"Environmental consciousness"
~subject:"Messung"
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Cluster analysis
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Marktsegmentierung
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Dolnicar, Sara
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Tourism management : research, policies, practice
3
Australasian marketing journal
2
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2
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Evaluation of structure and reproducibility of cluster solutions using the bootstrap
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing Letters
21
(
2010
)
1
,
pp. 83-101
Persistent link: https://www.econbiz.de/10008480705
Saved in:
2
Using segment level stability to select target segments in data-driven market segmentation studies
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 423-436
Persistent link: https://www.econbiz.de/10011730667
Saved in:
3
Visiting friends or relatives?
Backer, Elisa
;
Leisch, Friedrich
;
Dolnicar, Sara
- In:
Tourism management : research, policies, practice
60
(
2017
),
pp. 56-64
Persistent link: https://www.econbiz.de/10011675940
Saved in:
4
Evaluation of structure and reproducibility of cluster solutions using the bootstrap
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
1
,
pp. 83-101
Persistent link: https://www.econbiz.de/10003956327
Saved in:
5
Required sample sizes for data-driven market segmentation analyses in tourism
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
; …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
3
,
pp. 296-306
Persistent link: https://www.econbiz.de/10010358310
Saved in:
6
The role of market segmentation in strategic tourism marketing
Dolnicar, Sara
- In:
Strategic marketing in tourism services
,
(pp. 17-34)
.
2012
Persistent link: https://www.econbiz.de/10009581860
Saved in:
7
Asking good survey questions
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
5
,
pp. 551-574
Persistent link: https://www.econbiz.de/10009791055
Saved in:
8
Tourist behaviour change for sustainable consumption (SDG Goal12) : tourism Agenda 2030 perspective article
Dolnicar, Sara
- In:
Tourism review
78
(
2023
)
2
,
pp. 326-331
Persistent link: https://www.econbiz.de/10014299550
Saved in:
9
Ensemble methods for cluster analysis
Hornik, Kurt
;
Leisch, Friedrich
- In:
Adaptive information systems and modelling in economics …
,
(pp. 261-268)
.
2005
Persistent link: https://www.econbiz.de/10003320106
Saved in:
10
Word-of-mouth segments : online, offline, visual or verbal?
Ring, Amata
;
Tkaczynski, Aaron
;
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
4
,
pp. 481-492
Persistent link: https://www.econbiz.de/10011458626
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