//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
~subject:"Marketingforschung"
~type_genre:"Lehrbuch"
~type_genre:"Sammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Modellselektion in Finite Mixt...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Marketingforschung
Marktforschung
298
Market research
291
Theorie
149
Theory
149
Marketing
58
Marketingmanagement
55
Marketing management
51
Deutschland
46
Germany
45
USA
43
United States
43
Marktsegmentierung
38
Market segmentation
34
Konsumentenverhalten
33
Betriebswirtschaftslehre
29
Business economics
28
Scientific method
23
Wissenschaftliche Methode
23
Marketingtheorie
18
Marketing theory
17
Statistical method
11
Statistische Methode
11
Beziehungsmarketing
9
Internationales Marketing
9
Multivariate Analyse
9
Qualitative Methode
9
Relationship marketing
9
Strategisches Management
9
International marketing
8
Management
8
Multivariate analysis
8
Verbraucherverhalten
8
Estimation
7
Qualitative method
7
Schätzung
7
Lehrbuch
6
Methode
6
Innovation
5
more ...
less ...
Online availability
All
Undetermined
4
Free
1
Type of publication
All
Book / Working Paper
95
Type of publication (narrower categories)
All
Lehrbuch
Sammlung
Article in journal
1,475
Aufsatz in Zeitschrift
1,475
Aufsatz im Buch
249
Book section
249
Graue Literatur
211
Non-commercial literature
211
Hochschulschrift
189
Thesis
146
Working Paper
146
Arbeitspapier
145
Collection of articles of several authors
97
Sammelwerk
97
Textbook
74
Konferenzschrift
52
Bibliografie enthalten
51
Bibliography included
51
Aufsatzsammlung
49
Conference proceedings
25
Glossar enthalten
23
Glossary included
23
Dissertation u.a. Prüfungsschriften
21
Reprint
19
Case study
18
Fallstudie
18
Festschrift
13
Handbook
13
Handbuch
13
CD-ROM, DVD
12
Conference paper
12
Konferenzbeitrag
12
Market information
12
Marktinformation
12
Bibliografie
8
Bibliographie
8
Statistik
7
Collection of articles written by one author
6
Statistics
6
Fallstudiensammlung
5
more ...
less ...
Language
All
English
80
German
15
Author
All
Aaker, David A.
10
Day, George S.
10
Kumar, V.
8
Malhotra, Naresh K.
6
Burns, Alvin C.
5
Bush, Ronald F.
5
Hawkins, Del I.
5
Bush, Robert P.
4
Hair, Joseph F.
4
McDaniel, Carl D.
4
Mothersbaugh, David L.
4
Ortinau, David J.
4
Birks, David F.
3
Gates, Roger
3
Raab, Gerhard
3
Unger, Alexander
3
Unger, Fritz
3
Assael, Henry
2
Bauer, Erich
2
Belk, Russell W.
2
Best, Roger J.
2
Bradley, Nigel
2
Ferrell, Odies C.
2
Fischer, Eileen
2
Kaden, Robert J.
2
Kinnear, Thomas C.
2
Kolb, Bonita
2
Kozinets, Robert V.
2
Lawson, Alison
2
Leone, Robert P.
2
Linda, Gerald
2
Longbottom, David
2
Nunan, Daniel
2
Pride, William M.
2
Prince, Melvin
2
Taylor, James R.
2
Tropp, Jörg
2
Zikmund, William G.
2
Akca, Selin
1
Albaum, Gerald
1
more ...
less ...
Institution
All
Berliner Wissenschafts-Verlag
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Lehrbuch
4
McGraw-Hill/Irwin series in marketing
3
Always learning
2
Marketing
2
McGraw-Hill series in marketing
2
Business and Management
1
Haworth series in segmented, targeted, and customized marketing
1
Introducing qualitative methods
1
Legends in marketing
1
Lehrbuch Psychologie
1
McGraw-Hill International editions
1
Pearson education
1
SpringerLink / Bücher
1
UTB für Wissenschaft / Grosse Reihe
1
WiSorium Wirtschafts- und sozialwissenschaftliches Repetitorium
1
Wiley series in marketing
1
Wiley series in probability and statistics
1
more ...
less ...
Source
All
ECONIS (ZBW)
95
Showing
1
-
10
of
95
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Cutting-edge marketing analytics : real world cases and data sets for hands on learning
Venkatesan, Rajkumar
;
Farris, Paul W.
;
Wilcox, Ronald T.
-
2015
Persistent link: https://www.econbiz.de/10013474941
Saved in:
2
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2011
-
4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
Saved in:
3
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
Saved in:
4
Marketing research
Aaker, David A.
;
Kumar, V.
;
Day, George S.
-
1995
-
5. ed.
Persistent link: https://www.econbiz.de/10000507567
Saved in:
5
Käuferverhalten und Marktforschung : eine praxisorientierte Einführung
Pepels, Werner
-
1995
Persistent link: https://www.econbiz.de/10000533872
Saved in:
6
Marketing research
Aaker, David A.
;
Day, George S.
-
1986
-
3. ed.
Persistent link: https://www.econbiz.de/10000045753
Saved in:
7
Marketing research : an applied approach
Kinnear, Thomas C.
;
Taylor, James R.
;
Kresge, Sebastian S.
-
1979
Persistent link: https://www.econbiz.de/10000048334
Saved in:
8
Marketing research
Kress, George
-
1988
-
3. ed
Persistent link: https://www.econbiz.de/10000749575
Saved in:
9
Marketing research
Aaker, David A.
-
1990
-
4. ed
Persistent link: https://www.econbiz.de/10000792522
Saved in:
10
Marketing research
Aaker, David A.
;
Kumar, V.
;
Day, George S.
-
1998
-
6. ed.
Persistent link: https://www.econbiz.de/10000627741
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->