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Estimation methods for choice-based conjoint analysis of consumer preferences
Halme, Merja; Kallio, Markku - In: European journal of operational research : EJOR 214 (2011) 1, pp. 160-167
Persistent link: https://www.econbiz.de/10009238155
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Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja; Kallio, Markku - In: European journal of operational research : EJOR 239 (2014) 2, pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
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Redefining loss averse and gain seeking consumer price behavior : based on demand response
Kallio, Markku; Halme, Merja - 2009
Persistent link: https://www.econbiz.de/10003910853
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Conditions for loss averse and gain seeking consumer price behavior
Kallio, Markku; Halme, Merja - 2009
Persistent link: https://www.econbiz.de/10003816648
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Consumer price effects : loss aversion in value vs. in demand
Kallio, Markku; Halme, Merja; Aspara, Jaakko - In: Journal of the Operational Research Society 71 (2020) 8, pp. 1306-1314
Persistent link: https://www.econbiz.de/10012264574
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The value of being on the net : the effects of web sites of companies on consumer decision making
Björk, Peter (contributor) - 2000 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001536561
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Comparison standards in perceived service quality
Liljander, Veronica - 1995
Persistent link: https://www.econbiz.de/10000919835
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The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking
Storbacka, Kaj - 1994
Persistent link: https://www.econbiz.de/10000893387
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The process of self-care decision making
Hedvall, Maj-Britt - 1994
Persistent link: https://www.econbiz.de/10000894176
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Tolerance zones in perceived service quality
Strandvik, Tore - 1994
Persistent link: https://www.econbiz.de/10000896229