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Search versus word-of-mouth : how local environments affect new buyer acquisition online
Choi, Jeonghye; Bell, David R.; Lodish, Leonard M. - 2009
Persistent link: https://www.econbiz.de/10003842047
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What matters most in Internet retailing
Bell, David R.; Choi, Jeonghye; Lodish, Leonard - In: MIT sloan management review 54 (2012/13) 1, pp. 27-33
Persistent link: https://www.econbiz.de/10009660421
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Preference minorities and the internet
Choi, Jeonghye; Bell, David R. - In: Journal of marketing research : JMR 48 (2011) 4, pp. 670-682
Persistent link: https://www.econbiz.de/10009272398
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The effect of social media apps on shopping apps
Yoon, Jae Yeon; Lee, Chaehyeon; Choi, Jeonghye; Chang, … - In: Journal of business research : JBR 148 (2022), pp. 23-32
Persistent link: https://www.econbiz.de/10013325442
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Distinguishing among multiple mechanisms of social contagion : social learning versus normative legitimation in new product adoption
Iyengar, Radha; Van Den Bulte, Christophe; Choi, Jeonghye - 2011
Persistent link: https://www.econbiz.de/10009356151
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Social interactions and monetary incentives in driving consumer repeat behavior
Toker-Yildiz, Kamer; Trivedi, Minakshi; Choi, Jeonghye; … - In: Journal of marketing research : JMR 54 (2017) 3, pp. 364-380
Persistent link: https://www.econbiz.de/10011697428
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Mobile shopping through applications : understanding application possession and mobile purchase
Kim, Mingyung; Kim, Jeeyeon; Choi, Jeonghye; Trivedi, … - In: Journal of interactive marketing : a quarterly … 39 (2017), pp. 55-68
Persistent link: https://www.econbiz.de/10011743758
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Linking online niche sales to offline brand conditions
Son, Jungmin; Kim, Jikyung Jeanne; Choi, Jeonghye; Kim, … - In: Journal of business research : JBR 70 (2017), pp. 74-84
Persistent link: https://www.econbiz.de/10011620252
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The effects of eWOM characteristics on consumer ratings : evidence from TripAdvisor.com
Yoon, Yeohong; Kim, Alex Jiyoung; Kim, Jeeyeon; Choi, … - In: International journal of advertising : the review of … 38 (2019) 5, pp. 684-703
Persistent link: https://www.econbiz.de/10012200312
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Purchase now and consume later : do online and offline environments drive online social interactions and sales?
Kim, Jikyung; Kim, Sanghwa; Choi, Jeonghye - In: Journal of business research : JBR 120 (2020), pp. 274-285
Persistent link: https://www.econbiz.de/10012417129