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Intertemporal price discrimination with complementary products : e-books and e-readers
Li, Hui - In: Management science : journal of the Institute for … 65 (2019) 6, pp. 2665-2694
Persistent link: https://www.econbiz.de/10012039828
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Dress for success : the effect of exhibitors' dress conformity and self-construal on attendees' approach behavior
Sun, Jie; Choi, Choongbeom; Bai, Billy - In: Journal of travel and tourism marketing 35 (2018) 6, pp. 706-714
Persistent link: https://www.econbiz.de/10011918073
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Effects of culture and financial literacy among Chinese-Americans on participating in financial services
Zhao, Fang; Sun, Jie; Devasagayam, Raj; Clendenen, Gary - In: Journal of financial services marketing : JFSM 23 (2018) 1, pp. 62-75
Persistent link: https://www.econbiz.de/10011888501
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Psychological ownership as a crisis management advertising appeal : antecedents, outcomes, and moderators
Hartley, Phillip; Sun, Jie; Raggio, Randle D. - In: Journal of marketing communications 23 (2017) 6, pp. 632-646
Persistent link: https://www.econbiz.de/10011852905
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Exploring the influence of emotionality and expertise on online wine reviews : does greater knowledge lead to less review?
Qi, Xiaoxiao; Chang, Wen; Liu, Anyu; Sun, Jie; Fan, Mengyu - 2024
Persistent link: https://www.econbiz.de/10015136076
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Navigating the online reputation maze : impact of review availability and heuristic cues on restaurant influencer marketing effectiveness
Nadia Hanin Nazlan; Zhang, Huiying; Sun, Jie; Chang, Wen - In: Journal of hospitality marketing & management 33 (2024) 3, pp. 288-307
Persistent link: https://www.econbiz.de/10014511807
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Customers' intention to compliment and complain via AI-enabled platforms : a self-disclosure perspective
Cai, Ruiying; Wang, Yao-Chin; Sun, Jie - In: International journal of hospitality management 116 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10014457799
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Red tourism in China : emotional experiences, national identity and behavioural intentions
Wang, Jinwei; Sun, Jie; Wang, Guoquan; Yang, Li; Zhang, … - In: Tourism review 78 (2023) 4, pp. 1037-1059
Persistent link: https://www.econbiz.de/10014322997
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The impact of social media influencer's age cue on older adults' travel intention : the moderating roles of travel cues and travel constraints
Leung, Xi Yu; Zhong, Yun Ying; Sun, Jie - In: Tourism management : research, policies, practice 106 (2025), pp. 1-11
Persistent link: https://www.econbiz.de/10015073194
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Attractive females versus trustworthy males : explore gender effects in social media influencer marketing in Saudi restaurants
Leung, Xi Yu; Sun, Jie; Asswailem, Abdulmohsen - In: International journal of hospitality management 103 (2022), pp. 1-9
Persistent link: https://www.econbiz.de/10013209269