Narrow search
Showing 1 - 3 of 3
Cover Image
How customer experience incongruence affects omnichannel customer retention : the moderating role of channel characteristics
Gao, Wei; Li, Wenqian; Fan, Hua; Jia, Xingping - In: Journal of retailing and consumer services 60 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012502708
Cover Image
Happy of getting or tired of losing? : the effect of the target framework effect of commodity information on consumers' willingness to buy
Li, Juzhu; Gao, Wei; Chen, Junlin - In: Economic and business management 2022 : proceedings of …, (pp. 83-86). 2023
Persistent link: https://www.econbiz.de/10014516167
Cover Image
How do virtual streamers affect purchase intention in the live streaming context? : a presence perspective
Gao, Wei; Jiang, Ning; Guo, Qingqing - In: Journal of retailing and consumer services 73 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014303335