Showing 1 - 10 of 31
Persistent link: https://www.econbiz.de/10011337478
Persistent link: https://www.econbiz.de/10013413318
Purpose: The existing cultural heritage tourism research rarely pays attention to the antecedents of brand authenticity. This research fills this gap and points out the critical role of brand legitimacy in building destination loyalty by constructing a theoretical framework....
Persistent link: https://www.econbiz.de/10012695737
Persistent link: https://www.econbiz.de/10013465738
Persistent link: https://www.econbiz.de/10013534504
Persistent link: https://www.econbiz.de/10014338313
Persistent link: https://www.econbiz.de/10014428182
Persistent link: https://www.econbiz.de/10014380463
Persistent link: https://www.econbiz.de/10014364505
Persistent link: https://www.econbiz.de/10015324001