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Consumer behaviour
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Spieth, Patrick
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Heidenreich, Sven
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Röth, Tobias
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Arnold, Fabian
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Breitenmoser, Pascal P.
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Clauß, Thomas
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Futterer, Fabian
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IEEE transactions on engineering management : EM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of innovation management
1
International journal of innovation management : IJIM
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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How do technological frames feel? : business model innovation in pre-digital companies and the emotional impact of digital technologies
Arnold, Fabian
;
Breitenmoser, Pascal P.
;
Röth, Tobias
; …
- In:
International journal of innovation management : IJIM
26
(
2022
)
9
,
pp. 1-30
Persistent link: https://www.econbiz.de/10014383895
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2
Investigating the effect of perceived product portfolio innovativeness on consumers' brand perceptions
Spieth, Patrick
;
Röth, Tobias
;
Clauß, Thomas
;
Urhahn, …
- In:
IEEE transactions on engineering management : EM
70
(
2023
)
10
,
pp. 3451-3464
Persistent link: https://www.econbiz.de/10014387988
Saved in:
3
Why innovations fail : the case of passive and active innovation resistance
Heidenrich, Sven
;
Spieth, Patrick
- In:
International journal of innovation management
17
(
2013
)
5
,
pp. 1-42
Persistent link: https://www.econbiz.de/10010221888
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4
Active innovation resistance : an empirical study on functional and psychological barriers to innovation adoption in different contexts
Joachim, Verena
;
Spieth, Patrick
;
Heidenreich, Sven
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 95-107
Persistent link: https://www.econbiz.de/10011871416
Saved in:
5
Ready, steady, green : examining the effectiveness of external policies to enhance the adoption of eco-friendly innovations
Heidenreich, Sven
;
Spieth, Patrick
;
Petschnig, Martin
- In:
The journal of product innovation management : an …
34
(
2017
)
3
,
pp. 343-359
Persistent link: https://www.econbiz.de/10011822592
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6
Is new always better? : how business model innovation affects consumers' adoption behavior
Futterer, Fabian
;
Heidenreich, Sven
;
Spieth, Patrick
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
5
,
pp. 2374-2385
Persistent link: https://www.econbiz.de/10013433222
Saved in:
7
Reinventing a business model in industrial networks : implications for customers' brand perceptions
Spieth, Patrick
;
Röth, Tobias
;
Meissner, Svenja
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 275-287
Persistent link: https://www.econbiz.de/10012146630
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