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Consumer behaviour
Messung
26,634
Measurement
26,391
Emotion
13,397
Theorie
8,509
Theory
8,391
Konsumentenverhalten
6,421
Armut
3,268
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3,197
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2,509
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2,500
Risiko
2,232
Risk
2,171
Welt
2,160
USA
2,144
World
2,117
United States
2,059
Brand management
1,825
Markenführung
1,807
Customer satisfaction
1,768
Brand loyalty
1,747
Kundenzufriedenheit
1,722
Einkommensverteilung
1,623
Income distribution
1,577
Kognition
1,534
Cognition
1,530
Markentreue
1,477
Schätzung
1,468
Brand image
1,465
Experiment
1,456
Markenimage
1,450
Markenartikel
1,436
Brand
1,425
Estimation
1,420
Service quality
1,413
Dienstleistungsqualität
1,400
Deutschland
1,379
Risikomaß
1,354
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1,351
Sozialer Indikator
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Han, Heesup
38
Septianto, Felix
35
Bagozzi, Richard P.
22
Loureiro, Sandra Maria Correia
19
Pham, Michel T.
19
Mattila, Anna S.
18
Dawes, John
15
Phau, Ian
15
Sarkar, Abhigyan
15
Hwang, Jinsoo
14
Hyun, Sunghyup Sean
14
Kemp, Elyria
14
Ahn, Jiseon
12
Melewar, T. C.
12
Prayag, Girish
12
Veloutsou, Cleopatra
12
Grappi, Silvia
11
Japutra, Arnold
11
MacInnis, Deborah J.
11
Prashar, Sanjeev
11
Williams, Patti
11
Zarantonello, Lia
11
Guzman, Francisco
10
Huber, Frank
10
Khan, Imran
10
Pinto, Diego Costa
10
Rita, Paulo
10
Stokburger-Sauer, Nicola
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9
Diamantopoulos, Adamantios
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9
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9
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9
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9
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Russell-Bennett, Rebekah
9
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9
So, Kevin Kam Fung
9
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National Bureau of Economic Research
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Springer Fachmedien Wiesbaden
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European Commission / Joint Research Centre
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Gottfried Wilhelm Leibniz Universität Hannover
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Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Universität Mannheim
2
Verlag Dr. Kovač
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
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American Marketing Association
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Association for Consumer Research (U.S.)
1
BIIT
1
Books on Demand GmbH <Norderstedt>
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Center of Market Oriented Product and Production Management
1
Civic Consulting
1
Consumers, Health, Agriculture and Food Executive Agency
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
European Commission / Directorate-General for Climate Action
1
Freie Universität Berlin
1
Friedrich-Schiller-Universität Jena
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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Macquarie University / Department of Business
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Mykolas Romeris University
1
NetLibrary, Inc
1
OECD
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Peter Lang GmbH
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Ricardo
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Technische Universität Bergakademie Freiberg
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Technische Universität Dresden
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1
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1
University of Waterloo / Department of Economics
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Journal of business research : JBR
269
Journal of retailing and consumer services
257
International journal of hospitality management
140
The journal of product & brand management
108
Psychology & marketing
89
The journal of brand management : an international journal
89
Tourism management : research, policies, practice
70
Journal of consumer research : JCR ; an interdisciplinary bimonthly
61
Journal of travel and tourism marketing
60
European journal of marketing : EJM
58
International journal of contemporary hospitality management
57
International journal of consumer studies
53
Journal of hospitality marketing & management
51
Asia Pacific journal of marketing and logistics
50
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
49
The journal of services marketing
49
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
48
Marketing letters : a journal of research in marketing
39
The service industries journal
39
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
36
European journal of marketing
35
Journal of marketing research : JMR
35
Journal of marketing communications
34
Journal of promotion management : innovations in planning and applied research
34
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
31
Marketing intelligence & planning
31
Cogent business & management
30
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
29
International journal of advertising : the review of marketing communications
29
Journal of consumer research : JCR ; an interdisciplinary journal
29
International journal of internet marketing and advertising : IJIMA
28
Journal of fashion marketing and management
28
Australasian marketing journal
27
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
The journal of consumer marketing
27
Journal of Product & Brand Management
26
Journal of economic psychology : research in economic psychology and behavioral economics
26
International journal of market research
25
Journal of behavioral decision making
25
Journal of consumer behaviour
25
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ECONIS (ZBW)
6,411
Other ZBW resources
77
BASE
2
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date (oldest first)
1
Measuring consumer devotion : antecedents and consequences of passionate consumer behavior
Ortiz, Mandy H.
;
Reynolds, Kristy E.
;
Franke, George R.
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 7-30
Persistent link: https://www.econbiz.de/10009729478
Saved in:
2
Antecedents and outcomes of brand
love
: the mediating role of brand loyalty
Bıçakcıoğlu, Nilay
;
İpek, İlayda
;
Bayraktaroğlu, Gül
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 863-877
Persistent link: https://www.econbiz.de/10011976104
Saved in:
3
Higher-order utilitarian and symbolic antecedents of brand
love
and consumers' behavioral consequences for smartphones
Khan, Muhammad Asif
;
Zulqarnain, Muhammad
;
Bhatti, …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
3
,
pp. 177-203
Persistent link: https://www.econbiz.de/10012623491
Saved in:
4
Empirically examining the psychological mechanism of a loved and trusted business school brand
Dass, Sumanjit
;
Popli, Sapna
;
Sarkar, Abhigyan
;
Sarkar, …
- In:
Journal of marketing for higher education
31
(
2021
)
1
,
pp. 23-40
Persistent link: https://www.econbiz.de/10012549775
Saved in:
5
Effect of cognitive engagement on the development of brand
love
in a hotel context
Shin, Minjung
;
Back, Ki-Joon
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 328-350
Persistent link: https://www.econbiz.de/10012201358
Saved in:
6
Consumption authenticity in the accommodations industry : the keys to brand
love
and brand loyalty for hotels and Airbnb
Mody, Makarand Amrish
;
Hanks, Lydia
- In:
Journal of travel research : a quarterly publication of …
59
(
2020
)
1
,
pp. 173-189
Persistent link: https://www.econbiz.de/10012151303
Saved in:
7
Brand
love
and brand hate : integrating emotions into brand-related experiences and loyalty
Kohli, Harpuneet Singh
;
Khandai, Sujata
;
Yadav, Renu
; …
- In:
Journal of international commerce, economics and policy
12
(
2021
)
2
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012650971
Saved in:
8
Value dimensions of gamification and their influence on brand loyalty and word-of-mouth : relationships and combinations with satisfaction and brand
love
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Neves, Cristiana
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10012796060
Saved in:
9
The impact of Hspanic-targeted advertising on consumers'brand
love
in services
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Fazli-Salehi, Reza
; …
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10012483607
Saved in:
10
Understanding consumer brand
love
, brand commitment, and brand loyalty
Wong, Amy
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 87-114
Persistent link: https://www.econbiz.de/10014290406
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