Narrow search
Showing 1 - 7 of 7
Cover Image
Toward a theory of status consumption in less industrialized countries
Üstüner, Tuba; Holt, Douglas B. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 1, pp. 37-56
Persistent link: https://www.econbiz.de/10003982909
Cover Image
How consumers consume : a typology of consumption practices
Holt, Douglas B. - In: Journal of consumer research : JCR ; an … 22 (1995) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10001185378
Cover Image
Why do brands cause trouble? : a dialectical theory of consumer culture and branding
Holt, Douglas B. - 2009
Persistent link: https://www.econbiz.de/10003784803
Cover Image
Man-of-action heroes : how the American ideology of manhood structures men's consumption
Holt, Douglas B.; Thompson, Craig J. - 2003
Persistent link: https://www.econbiz.de/10001764909
Cover Image
Managing the global brand : a typology of consumer perceptions
Holt, Douglas B.; Quelch, John A.; Taylor, Earl L. - In: The global market : developing a strategy to manage …, (pp. 180-201). 2004
Persistent link: https://www.econbiz.de/10002120162
Cover Image
How global brands compete
Holt, Douglas B.; Quelch, John A.; Taylor, Earl L. - 2009
Persistent link: https://www.econbiz.de/10003785267
Cover Image
How marketplace performances produce interdependent status games and contested forms of symbolic capital
Üstüner, Tuba; Thompson, Craig J. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 5, pp. 796-814
Persistent link: https://www.econbiz.de/10009501093