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Consumer behaviour
Indien
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Gupta, Sanjay
5
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Sarkar Sengupta, Aditi
4
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3
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2
Balaji, M. S.
2
Devi, Chandrika
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Journal of business research : JBR
6
International journal of business and globalisation : IJBG
2
International journal of quality & reliability management
2
Journal of science and technology policy management : JSTPM
2
Benchmarking : an international journal
1
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Industry 4.0 and the Digital Transformation of International Business
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International journal of advertising : the review of marketing communications
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ECONIS (ZBW)
23
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1
How customers cope with service failure? : a study of brand reputation and customer satisfaction
Sarkar Sengupta, Aditi
;
Balaji, M. S.
;
Krishnan, Balaji C.
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 665-674
Persistent link: https://www.econbiz.de/10010496157
Saved in:
2
Impact of other customers in high and low involvement services : moderating role of customer's need for uniqueness
Sarkar Sengupta, Aditi
;
Sreejesh, S.
- In:
Journal of Indian business research
9
(
2017
)
1
,
pp. 41-58
Persistent link: https://www.econbiz.de/10011761485
Saved in:
3
Are cynical customers satisfied differently? : role of negative inferred motive and customer participation in service recovery
Balaji, M. S.
;
Jha, Subhash
;
Sarkar Sengupta, Aditi
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011855231
Saved in:
4
Misery loves company : evaluation of negative e-WOM effects at the post-service recovery stage
Sarkar Sengupta, Aditi
;
Stafford, Marla Royne
;
Fox, Alexa K.
- In:
Journal of service theory and practice
34
(
2024
)
4
,
pp. 493-518
Persistent link: https://www.econbiz.de/10015055427
Saved in:
5
Leveraging customer engagement to improve the operational efficiency of social commerce start-ups
Liu, Zhenyuan
;
Han, Shuihua
;
Li, Chao
;
Gupta, Shivam
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 572-582
Persistent link: https://www.econbiz.de/10013040688
Saved in:
6
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
7
Supporting personalized new energy vehicle purchase decision-making : customer reviews and product recommendation platform
Yang, Zaoli
;
Li, Qin
;
Charles, Vincent
;
Xu, Bing
; …
- In:
International journal of production economics
265
(
2023
),
pp. 1-24
Persistent link: https://www.econbiz.de/10014437616
Saved in:
8
Quality aspects vs consumption values : what affects intention to book hotels in the post-Covid era?
Ray, Arghya
;
Gupta, Siddharth
;
Rana, Nripendra P.
- In:
Quality management journal : QMJ
30
(
2023
)
4
,
pp. 225-243
Persistent link: https://www.econbiz.de/10014373755
Saved in:
9
Digital transformation, online advertising, and consumer behaviour
Gupta, Sahil
;
Paul, Justin
;
Stoner, Jennifer L.
; …
- In:
International journal of advertising : the review of …
43
(
2024
)
8
,
pp. 1439-1462
Persistent link: https://www.econbiz.de/10015194162
Saved in:
10
Impact of servicescape dimensions on customer satisfaction and behavioural intentions : a case of casual dining restaurants
Arora, Sonali
;
Gupta, Rahul
;
Gupta, Sangeeta
;
Mishra, …
- In:
International journal of work innovation : IJWI
5
(
2024
)
4
,
pp. 333-346
Persistent link: https://www.econbiz.de/10015210248
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