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The effect of digital signage...
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Consumer behaviour
Konsumentenverhalten
78
Brand management
51
Markenführung
50
Brand image
29
Markenimage
29
Beziehungsmarketing
25
Relationship marketing
25
Einzelhandel
24
Brand
23
Corporate reputation
23
Retail trade
23
Firmenimage
22
Marketing
22
Online retailing
22
Online-Handel
22
Markenartikel
21
Innovation
19
Marketing management
17
Marketingmanagement
17
United Kingdom
17
Großbritannien
14
Electronic Commerce
13
Online-Marketing
12
Internet marketing
11
Social Web
11
Social web
11
Betriebliche Wertschöpfung
10
Nachhaltige Entwicklung
10
Sustainable development
10
Value creation
10
Corporate Social Responsibility
9
Corporate social responsibility
9
E-commerce
9
Einkaufszentrum
9
Innovation adoption
9
Innovationsakzeptanz
9
Reputation
9
Saudi Arabia
9
Customer integration
8
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Online availability
All
Undetermined
49
Free
10
CC license
1
Type of publication
All
Article
81
Book / Working Paper
5
Type of publication (narrower categories)
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Article in journal
65
Aufsatz in Zeitschrift
65
research-article
7
Aufsatz im Buch
6
Book section
6
Case study
3
Fallstudie
3
Arbeitspapier
1
Collection of articles of several authors
1
Graue Literatur
1
Non-commercial literature
1
Sammelwerk
1
Working Paper
1
conceptual-paper
1
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Language
All
English
86
Author
All
Dennis, Charles
52
Gupta, Suraksha
22
Foroudi, Pantea
15
Brakus, J. Joško
14
Melewar, T. C.
12
Alamanos, Eleftherios
11
King, Tamira
9
Jayawardhena, Chanaka
7
Schmitt, Bernd
7
Pantano, Eleonora
6
Papagiannidis, Savvas
6
Wright, Len Tiu
5
Foroudi, Mohammad Mahdi
4
McIntyre, Charles
4
Zarantonello, Lia
4
Al-maghrabi, Talal
3
Bourlakis, Michael
3
Dilmperi, Athina
3
Hussain, Shahzeb
3
Priporas, Constantinos-Vasilios
3
Tiu Wright, Len
3
Bhattacharya, Saurabh
2
Cao, Dongmei
2
Gilovich, Thomas
2
Jampol, Lily
2
Jin, Zhongqi
2
Kitchen, Philip J.
2
Kumar, Amit
2
Merrilees, Bill
2
Michon, Richard
2
Newman, Andrew J.
2
Ozdemir, Sena
2
Patel, Parth
2
Prikshat, Verma
2
Rawal, Saurabh
2
Sinha, P. K.
2
Tueanrat, Yanika
2
Wang, Yichuan
2
Yu, Qionglei
2
Zhang, Shi
2
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Published in...
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Journal of business research : JBR
20
Journal of retailing and consumer services
6
Technological forecasting & social change : an international journal
5
International Journal of Retail & Distribution Management
4
The international journal of business science & applied management : IJBSAM
4
Journal of marketing management : MM
3
British journal of management
2
European Journal of Marketing
2
European journal of marketing : EJM
2
International journal of retail & distribution management
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Psychology & marketing
2
Qualitative Market Research: An International Journal
2
Advanced technologies management for retailing : frameworks and cases
1
Advances in National Brand and Private Label Marketing : 11th International Conference, Oxford, UK, 2024
1
Building corporate identity, image and reputation in the digital era
1
Corporate reputation review
1
Corporate reputation review : an international journal
1
Cracking the code : leveraging consumer psychology to drive profitability
1
European business review
1
Flagship marketing : concepts and places
1
Handbook on brand and experience management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of consumer studies
1
International studies of management and organization
1
Journal of business ethics : JBE
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of customer behaviour
1
Journal of international marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research : JMR
1
Journal of retailing
1
Qualitative market research : an international journal
1
The Emerald handbook of multi-stakeholder communication : emerging issues for corporate identity, branding and reputation
1
The international review of retail, distribution and consumer research
1
Tourism management perspectives : TMP
1
Working paper / Indian Institute of Management, Ahmedabad
1
e-Economy : rhetoric or business reality?
1
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Source
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ECONIS (ZBW)
78
Other ZBW resources
8
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1
The effect of digital signage on shoppers' behavior : the role of the evoked experience
Dennis, Charles
;
Brakus, J. Joško
;
Gupta, Suraksha
; …
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2250-2257
Persistent link: https://www.econbiz.de/10010402004
Saved in:
2
The wallpaper matters : digital signage as customer-experience provider at the Harrods (London, UK) department store
Dennis, Charles
;
Brakus, J. Joško
;
Alamanos, Eleftherios
- In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 338-355
Persistent link: https://www.econbiz.de/10009761874
Saved in:
3
A cross-national study of evolutionary origins of gender shopping styles : she gatherer, he hunter?
Dennis, Charles
;
Brakus, J. Joško
;
García Ferrer, Gemma
; …
- In:
Journal of international marketing
26
(
2018
)
4
,
pp. 38-53
Persistent link: https://www.econbiz.de/10011964222
Saved in:
4
Website design quality and usage behavior : unified theory of acceptance and use of technology
Al Qeisi, Kholoud
;
Dennis, Charles
;
Alamanos, Eleftherios
; …
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2282-2290
Persistent link: https://www.econbiz.de/10010401997
Saved in:
5
Does social exclusion influence multiple channel use? : the interconnections with community, happiness, and well-being
Dennis, Charles
;
Alamanos, Eleftherios
;
Papagiannidis, …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1061-1070
Persistent link: https://www.econbiz.de/10011440177
Saved in:
6
The role of brand attachment strength in higher education
Dennis, Charles
;
Papagiannidis, Savvas
;
Alamanos, …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3049-3057
Persistent link: https://www.econbiz.de/10011507912
Saved in:
7
The pandemic consumer response : a stockpiling perspective and shopping channel preferences
Papagiannidis, Savvas
;
Alamanos, Eleftherios
; …
- In:
British journal of management
34
(
2023
)
2
,
pp. 664-691
Persistent link: https://www.econbiz.de/10014279316
Saved in:
8
Modeling shopper responses to retail digital signage
Dennis, Charles
;
Newman, Andrew J.
;
Michon, Richard
; …
- In:
Advanced technologies management for retailing : …
,
(pp. 41-69)
.
2011
Persistent link: https://www.econbiz.de/10009375534
Saved in:
9
The mediating effects of perception and emotion : digital signage in mall atmospherics
Dennis, Charles
;
Newman, Andrew J.
;
Michon, Richard
; …
- In:
Journal of retailing and consumer services
17
(
2010
)
3
,
pp. 205-215
Persistent link: https://www.econbiz.de/10003978367
Saved in:
10
A conceptual framework of the antecedents of customer journey satisfaction in omnichannel retailing
Tueanrat, Yanika
;
Papagiannidis, Savvas
;
Alamanos, …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012581885
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