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Outcome uncertainty and ESports viewership : the case of overwatch league
Oh, Taeyeon; Lee, Seomgyun; Jang, Hayley - In: Journal of sports economics 24 (2023) 8, pp. 971-992
Persistent link: https://www.econbiz.de/10014384473
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The influence of home shopping television network impulse buying on product shortages
Lee, Sangjoon; Shin, Hojung; Benton, W. C. - In: Journal of operations management 69 (2023) 7, pp. 1100-1123
Persistent link: https://www.econbiz.de/10014434725
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A topic-based segmentation model for identifying segment-level drivers of star ratings from unstructured text reviews
Kim, Sunghoon; Lee, Sanghak; McCulloch, Robert E. - In: Journal of marketing research 61 (2024) 6, pp. 1132-1151
Persistent link: https://www.econbiz.de/10015168643
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Understanding why people play fantasy sport : development of the Fantasy Sport Motivation Inventroy (FanSMI)
Lee, Seunghwan; Seo, Won Jae; Green, Chris - In: European Sport management quarterly : ESMQ 13 (2013) 2, pp. 166-199
Persistent link: https://www.econbiz.de/10009743873
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A new approach to stadium experience : the dynamics of the sensoryscape, social interaction, and sense of home
Lee, Seunghwan; Lee, Hyun Jae; Seo, Won Jae; Green, Chris - In: Journal of sport management : the official journal of … 26 (2012) 6, pp. 490-505
Persistent link: https://www.econbiz.de/10009706393
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Impacts of cruise service quality and price on vacationers' cruise experience : moderating role of price sensitivity
Chua, Bee-Lia; Lee, Sanghyeop; Goh, Ben; Han, Heesup - In: International journal of hospitality management 44 (2015), pp. 131-145
Persistent link: https://www.econbiz.de/10010501929
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Investigation of cruise vacationers' behavioral intention formation in the fast-growing cruise industry : the moderating impact of gender and age
Chua, Bee-Lia; Lee, Sanghyeop; Kim, Hyeon-Cheol; Han, Heesup - In: Journal of vacation marketing 25 (2019) 1, pp. 51-70
Persistent link: https://www.econbiz.de/10011986596
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The effect of service providers' facial hair on restaurant customers' perceptions
Kim, Sung-Bum; Lee, Seunghwan; Kim, Dae-Young - In: Service business 12 (2018) 2, pp. 277-303
Persistent link: https://www.econbiz.de/10011915053
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Investigating customer loyalty formation for wellness spa : individualism vs. collectivism
Han, Heesup; Kiatkawsin, Kiattipoom; Kim, Wansoo; Lee, … - In: International journal of hospitality management 67 (2017), pp. 11-23
Persistent link: https://www.econbiz.de/10011785135
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Understanding airline travelers' perceptions of well-being : the role of cognition, emotion, and sensory experiences in airline lounges
Kim, Hyeon-Cheol; Chua, Bee-Lia; Lee, Sanghyeop; Huey … - In: Journal of travel and tourism marketing 33 (2016) 7/9, pp. 1213-1234
Persistent link: https://www.econbiz.de/10011627491