Some consumers derive utility from using products produced with specific processes, such as environmentally friendly practices. Means of verifying these credence attributes, such as certification, are necessary for the market to function effectively. A substitute or complementary solution may...

The objective of these proceedings is to examine consumer demand for quality attributes (including food safety, biotechnology-free food, organic food, etc.) in the context of a global economy and expanding international trade and the role of both private firm strategies and public policy in...

The typical analysis on the effectiveness of soda taxes relies on price elasticity estimates from static demand models, which ignores consumers inventory behaviors and their persistent tastes. This article provides estimates of the relevant price elasticities based on a dynamic demand model that...

This paper explores the couponing strategies in competition between a national brand name product and a private label product by discussing three different kinds of coupons: manufacturers' coupons, retailers' national brand coupons, and retailers' private label coupons. We show that the...

We apply a dynamic estimation procedure to investigate the effect of obesity on the demand for soda. The dynamic model accounts for consumers’ storing behavior, and allows us to study soda consumers’ price sensitivity (how responsive consumers are to the overall price) and sale sensitivity...