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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
30
Beziehungsmarketing
24
Relationship marketing
24
Brand image
16
Brand management
16
Markenführung
16
Markenimage
16
Einzelhandel
14
Retail trade
14
Customer satisfaction
12
Hotel industry
12
Hotellerie
12
Kundenzufriedenheit
11
Dienstleistungsqualität
10
Information technology
10
Marketing management
10
Marketingmanagement
10
Service quality
10
Informationstechnik
9
Satisfaction
9
Viral marketing
9
Virales Marketing
9
Croatia
8
Lieferantenmanagement
8
Supplier relationship management
8
Retailing
7
Social Web
7
Spain
7
Brand
6
Brand equity
6
Innovation
6
Kroatien
6
Loyalty
6
Markenartikel
6
Marketing
6
Nachhaltige Entwicklung
6
Social web
6
Sustainable development
6
Brand loyalty
5
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Undetermined
23
Free
3
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Article
30
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Article in journal
30
Aufsatz in Zeitschrift
30
Language
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English
30
Author
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Gil Saura, Irene
20
Šerić, Maja
17
Moliner-Velázquez, Beatriz
7
Ruiz-Molina, Maria-Eugenia
6
Berenguer Contrí, Gloria
3
Fuentes-Blasco, Maria
3
Fuentes-Blasco, María
3
Mikulić, Josip
3
Bordian, Mariia
2
Marín, Antonio
2
Mollá Descals, Alejandro
2
Patrizi, Michela
2
Ruiz-Molina, María Eugenia
2
Vernuccio, Maria
2
Belda-Miquel, Sergio
1
Cuadrado, Manuel
1
Cuadrado-García, Manuel
1
Fayos-Gardo, Teresa
1
Fayos-Gardó, Teresa
1
Gallarza, Martina G.
1
Juma-Michilena, Israel-Javier
1
Krešić, Damir
1
Mendoza-Moreira, Madelyn
1
Michel, Géraldine
1
Moise, Mihaela Simona
1
Moliner-Velazquez, Beatriz
1
Montoro Pons, Juan de Dios
1
Ozretić Došen, Đurđana
1
Pastore, Alberto
1
Praničević, Daniela Garbin
1
Ruiz Molina, Maria Eugenia
1
Ruiz-Molina, María-Eugenia
1
Servera-Francés, David
1
Sánchez-González, Irene
1
Škare, Vatroslav
1
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Published in...
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International journal of retail and distribution management
3
The journal of brand management : an international journal
3
Journal of hospitality and tourism insights
2
Market : review for marketing theory and practice
2
Service business
2
Arts and the market : AAM
1
European management journal
1
International journal of hospitality management
1
International journal of pharmaceutical and healthcare marketing
1
International journal of retail & distribution management
1
International review on public and non-profit marketing
1
Journal of East European management studies : JEEMS
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service theory and practice : JSTP
1
Journal of vacation marketing : an international journal
1
Management decision : MD
1
The journal of consumer marketing
1
The journal of product & brand management
1
The journal of services marketing
1
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ECONIS (ZBW)
30
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1
Satisfaction with service recovery : moderating effect of age in word-of-mouth
Moliner-Velázquez, Beatriz
;
Ruiz-Molina, María-Eugenia
; …
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 470-484
Persistent link: https://www.econbiz.de/10011485855
Saved in:
2
A cross-cultural study on perceived quality in upscale hotels in Italy and Croatia
Šerić, Maja
- In:
Journal of hospitality and tourism insights
1
(
2018
)
4
,
pp. 340-366
Persistent link: https://www.econbiz.de/10011924290
Saved in:
3
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
Management decision : MD
55
(
2017
)
7
,
pp. 1558-1577
Persistent link: https://www.econbiz.de/10011731374
Saved in:
4
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
5
Segmenting customers according to online word-of-mouth about hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Service business
15
(
2021
)
1
,
pp. 103-130
Persistent link: https://www.econbiz.de/10012489181
Saved in:
6
Motivations and attitudes towards consulting eWOM when booking accommodation
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
Service business
17
(
2023
)
2
,
pp. 557-578
Persistent link: https://www.econbiz.de/10014333837
Saved in:
7
Antecedents of online word-of-mouth reviews on hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Journal of hospitality and tourism insights
5
(
2022
)
2
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013189280
Saved in:
8
The influence of electronic word of mouth on cosmetics purchasing : the role of the social component and engagement
Mendoza-Moreira, Madelyn
;
Moliner-Velázquez, Beatriz
; …
- In:
International journal of pharmaceutical and healthcare …
19
(
2025
)
2
,
pp. 209-227
Persistent link: https://www.econbiz.de/10015419429
Saved in:
9
Relationship sustainability-store equity across segments of retail customers
Marín, Antonio
;
Gil Saura, Irene
;
Ruiz-Molina, …
- In:
International journal of retail and distribution management
51
(
2023
)
3
,
pp. 366-385
Persistent link: https://www.econbiz.de/10013552717
Saved in:
10
Relational benefits and loyalty in retailing : an inter-sector comparison
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
;
Berenguer …
- In:
International journal of retail & distribution management
37
(
2009
)
6/7
,
pp. 493-509
Persistent link: https://www.econbiz.de/10009521980
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