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Getting what you're worth : implications that affect firm value in a brand acquisition

Fine, Monica B.; Gleason, Kimberly; Budeva, Desi - In: The journal of brand management : an international journal 23 (2016) 5, pp. 70-96

Persistent link: https://www.econbiz.de/10011565284

Into the Shark tank : an exploratory analysis of pharmapreneurial motivation and intention in Jordan

Ayesh, Osama Mohammad; Zeqiri, Jusuf; Gleason, Kimberly; … - In: International journal of pharmaceutical and healthcare … 17 (2023) 4, pp. 517-538

Persistent link: https://www.econbiz.de/10014461506

Desecularization, social identity, and consumer intention to purchase religious products

Zeqiri, Jusuf; Alserhan, Baker; Gleason, Kimberly; … - In: Technological forecasting & social change : an … 177 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013345803

Islamic banking products : home country bias and majority out-group consumption

Omran, Mohamed; Ramdhony, Dineshwar; Gleason, Kimberly; … - In: Journal of international consumer marketing 34 (2022) 4, pp. 480-495

Persistent link: https://www.econbiz.de/10013361589

The influence of transnationality on consumers boycotting behaviour

Al Serhan, Omar - In: International journal of islamic marketing and branding 2 (2017) 3, pp. 171-179

Persistent link: https://www.econbiz.de/10011858341

Home Country Bias and Majority Outgroup Consumption : Evidence From the Introduction of Islamic Banking in Mauritius

Omran, Mohamed - 2019

In this paper, we investigate the home country bias and liability of foreignness regarding financial services products to address the question: “What factors would induce a Hindu or Christian utilize newly introduced Islamic Banking products when conventional banking products are already...

Persistent link: https://www.econbiz.de/10012894641