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It's a force of habit : influences of emotional eating on indulgent tendencies

Bui, M̃y; Krishen, Anjala; Kemp, Elyria - In: Journal of consumer marketing 40 (2023) 4, pp. 445-457

Persistent link: https://www.econbiz.de/10014276009

This Event is Me! : How Consumer-Event Congruity Leverages Sponsorship

Scheinbaum, Angeline Close; Krishen, Anjala; LaTour, … - 2012

Based on a real-world field study of twenty-one sponsored promotional events (sponsored fashion shows) (n=535), we provide a self-congruity theory-based model explaining the role of mall shopper’s self-congruity on the effectiveness of experiential mall promotions. We find that self-congruity...

Persistent link: https://www.econbiz.de/10014041787

Understanding Chinese tourists' food consumption in the United States

Wu, Kaiyang; Raab, Carola; Chang, Wen; Krishen, Anjala - In: Journal of business research : JBR 69 (2016) 10, pp. 4706-4713

Persistent link: https://www.econbiz.de/10011554762

Indirect customer-to-customer interactions and experiential value : examining solo and social diners

Han, Wenjia; Jiang, Wen; Tang, Jason; Raab, Carola; … - In: International journal of contemporary hospitality management 34 (2022) 5, pp. 1668-1691

Persistent link: https://www.econbiz.de/10013412075

E‐tail emotion regulation: examining online hedonic product purchases

Bui, My; Kemp, Elyria - In: International Journal of Retail & Distribution Management 41 (2013) 2, pp. 155-170

Purpose – This research examines how hedonic shopping experiences for online music impact emotion regulation processes and how feelings regarding previous online music purchases influence repeat purchase behaviour. The paper aims to introduce a model that explains and examines the meditating...

Persistent link: https://www.econbiz.de/10014803614

Healthcare brands sound off : evaluating the influence of sonic branding in shaping consumer perceptions

Kemp, Elyria; Kopp, Steven W.; Bui, M̃y - In: International journal of pharmaceutical and healthcare … 17 (2023) 3, pp. 340-352

Persistent link: https://www.econbiz.de/10014336994

Retail kiosks : how regret and variety influence consumption

Krishen, Anjala S.; Bui, M̃y; Peter, Paula C. - In: International journal of retail & distribution management 38 (2010) 2/3, pp. 173-189

Persistent link: https://www.econbiz.de/10003964442

The fight against obesity : influences of self-efficacy on exercise regularity

Bui, M̃y; Kemp, Elyria; Howlett, Elizabeth - In: Journal of nonprofit & public sector marketing 23 (2011) 2, pp. 181-208

Persistent link: https://www.econbiz.de/10009241340

Eating their feelings : examining emotional eating in at-risk groups in the United States

Kemp, Elyria; Bui, M̃y; Grier, Sonya - In: Journal of consumer policy : consumer issues in law, … 34 (2011) 2, pp. 211-229

Persistent link: https://www.econbiz.de/10009306455

Modeling regret effects on consumer post-purchase decisions

Bui, M̃y; Krishen, Anjala S.; Bates, Kenneth - In: European journal of marketing : EJM 45 (2011) 7/8, pp. 1068-1090

Persistent link: https://www.econbiz.de/10009267051