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ECONIS (ZBW)
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To reveal or conceal : AI identity disclosure strategies for merchants
Ding, Zhenbin
;
Zhang, Yali
;
Sun, Jun
;
Goh, Mark
;
Yang, …
- In:
International journal of production economics
283
(
2025
),
pp. 1-27
Persistent link: https://www.econbiz.de/10015415186
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2
Balancing "We" and "I" : self-construal and an alternative approach to seeking uniqueness
Song, Doori
;
Lee, Joonghwa
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
6
,
pp. 506-516
Persistent link: https://www.econbiz.de/10010230115
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3
The "just-right feeling" and recycling behaviors : the role of regulatory focus, self-construal, and involvement
Park, Sun-Young
;
Song, Doori
- In:
Journal of nonprofit & public sector marketing
33
(
2021
)
3
,
pp. 239-264
Persistent link: https://www.econbiz.de/10012623626
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4
Can Pokémon GO catch brands? : the fit effect of game characters and brands on efficacy of brand communications
Kim, Dong Hoo
;
Kim, Seoyeon
;
Song, Doori
- In:
Journal of marketing communications
25
(
2019
)
6
,
pp. 645-660
Persistent link: https://www.econbiz.de/10012203354
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5
Can brand experience shorten consumers' psychological distance toward the brand? : the effect of brand experience on consumers' construal level
Kim, Dong Hoo
;
Song, Doori
- In:
The journal of brand management : an international journal
26
(
2019
)
3
,
pp. 255-267
Persistent link: https://www.econbiz.de/10012060067
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6
Push-pull analysis : the mediating role of promotion types relative to visit intention to a sports museum
Yim, Brian H.
;
Lyberger, Mark R.
;
Song, Doori
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
2
,
pp. 346-368
Persistent link: https://www.econbiz.de/10013369899
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