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The influence of country of origin image on Vietnamese consumer attitudes towards Vietnamese garments

Ha Nam Khanh Giao - In: International journal of applied business and economic … 16 (2018) 2, pp. 435-442

Persistent link: https://www.econbiz.de/10012007432

Ha Nam Khanh Giao - In: International journal of green economics : IJGE 14 (2020) 2, pp. 108-120

Persistent link: https://www.econbiz.de/10012510774

Customer satisfaction at Tiki.vn e-commerce platform

Ha Nam Khanh Giao - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 4, pp. 173-183

Persistent link: https://www.econbiz.de/10012667521

Factors influencing the buying decisions of Vietnamese employees for online service vouchers

Ha Nam Khanh Giao - In: International journal of business innovation and … 34 (2024) 4, pp. 567-588

Persistent link: https://www.econbiz.de/10015062939

The impact of perceived brand globalness on consumers' purchase intention and the moderating role of consumer ethnocentrism : an evidence from Vietnam

Bui Nhat Vuong; Ha Nam Khanh Giao - In: Journal of international consumer marketing 32 (2020) 1, pp. 47-68

Persistent link: https://www.econbiz.de/10012200799

Vietnamese consumer attitudes towards smartphone advertising

Ha Nam Khanh Giao; Bui Nhat Vuong - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 5, pp. 195-204

Persistent link: https://www.econbiz.de/10012667671

Factors affecting savings deposit decision of individual customers : empirical evidence from Vietnamese commercial banks

Bui Nhat Vuong; Tung Dao Duy; Ha Nam Khanh Giao; Dat Ngo Tan - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 7, pp. 293-302

Persistent link: https://www.econbiz.de/10012668096

The influence of Country of Origin Image on Vietnamese Consumer Attitudes Towards Vietnamese Garments

Ha Nam Khanh Giao - 2020

The study analyses the factors of Country of Origin Image influencing Vietnamese consumer attitudes towards Vietnamese garments by surveying 366 customers. Cronbach's Alpha analysis and EFA analysis together with multiple regression analysis were used with SPSS. The results show that only two...

Persistent link: https://www.econbiz.de/10012823792

Customer Satisfaction at Tiki.vn E-Commerce Platform

Ha Nam Khanh Giao - 2020

This study has four specific objectives: (1) Identifying factors that affect customer satisfaction on online service quality at Tiki.vn, (2) Measuring the level of impact of the factors, (3) Testing the difference in satisfaction among groups of customers with different characteristics in terms...

Persistent link: https://www.econbiz.de/10012823875

An integrated model for customer's e-loyalty : evidence from online shopping in Vietnam

Ha Nam Khanh Giao; Bui Nhat Vuong - In: International journal of business information systems : … 45 (2024) 3, pp. 297-323

Persistent link: https://www.econbiz.de/10015061794