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Persistent link: https://www.econbiz.de/10014230771

Fresh produce e-commerce and online shoppers' purchase intention

Zhao, Kaiqi; Shi, Hongxu; Zhang, Yu Yvette; Sheng, Jiping - In: The Chinese economy : translations and studies 54 (2021) 6, pp. 415-429

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The effect of employees' politeness strategy and customer membership on customers' perception of co-recovery and online post-recovery satisfaction

Zhang, Yu; Yuan, Yafen; Su, Jiafu; Xiao, Yan - In: Journal of retailing and consumer services 63 (2021), pp. 1-11

Persistent link: https://www.econbiz.de/10012665997

How household consumption responds to credit card refunds

Xu, Yonghao; Meng, Juanjuan; Zhang, Yu; Koo, Jeffrey - In: Economics letters 198 (2021), pp. 1-3

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The influence of social media marketing on apparel brands' customers' satisfaction : the mediation of perceived value

Yang, Yongzhong; Khan, Zobi; Zhang, Yu - In: Asian Academy of Management journal : AAMJ 25 (2020) 2, pp. 167-188

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The interplay of financial safety nets, long-term goals, and saving habits : a moderated mediation study

Ouyang, Congrong; Joseph, Mindy; Zhang, Yu; Naveed, Khurram - 2025

Household savings are a long-term financial issue that can undermine the financial well-being of American families if not addressed. This study examines financial planning strategies through the Behavioral Life-Cycle (BLCH) hypothesis, focusing on long-term savings goals, financial safety nets,...

Persistent link: https://www.econbiz.de/10015338277

Transformative value co-creation with older customers in e-services : exploring the influence of customer participation on appreciation of digital affordances and well-being

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AI-powered touch points in the customer journey : a systematic literature review and research agenda

He, Ai-Zhong; Zhang, Yu - In: Journal of research in interactive marketing : … 17 (2023) 4, pp. 620-639

Persistent link: https://www.econbiz.de/10014313666

Controllability and consumers' preference for sad and happy esthetic stimuli when feeling sad

Zhang, Yu; Hui, Michael K.; Du, Jiangang - In: Psychology & marketing 40 (2023) 2, pp. 317-327

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Simulating human-like decisions in a memory-based agent model

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