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Directing ethical consumption through the development of ethical foodscapes

Samuel, Anthony; McGouran, Cathy; Thomas, Robert; … - In: Research handbook on ethical consumption : contemporary …, (pp. 136-157). 2023

Persistent link: https://www.econbiz.de/10014330821

Enacted voluntary simplicity : exploring the consequences of requesting consumers to intentionally consume less

McGouran, Cathy; Prothero, Andrea - In: European journal of marketing : EJM 50 (2016) 1/2, pp. 189-212

Persistent link: https://www.econbiz.de/10011453320

Antecedents of value co-creation activities for online fashion brands

Thomas, Lauren Josie; Brooks, Simon; McGouran, Cathy - In: Journal of strategic marketing 28 (2020) 5, pp. 384-398

Persistent link: https://www.econbiz.de/10012313908

Manifesting feminist marketing futures : undertaking a "visionary" inventory : feminist collective

Parsons, Elizabeth; Pirani, Daniela; Ashman, Rachel; … - In: The Routledge companion to marketing and feminism, (pp. 460-476). 2022

Persistent link: https://www.econbiz.de/10014474419

Social marketing, shock advertising and risky consumption behavior

Mukattash, Ibrahim Lewis; Dandis, Ala' Omar; Thomas, … - In: International journal of emerging markets 18 (2023) 8, pp. 1994-2011

Persistent link: https://www.econbiz.de/10014333950

Fairtrade and halal food certification and labelling : commercial lessons and religious limitations

White, Gareth R. T.; Samuel, Anthony - In: Journal of macromarketing : examining the interactions … 36 (2016) 4, pp. 388-399

Persistent link: https://www.econbiz.de/10011623715

Unpacking the authenticity gap in corporate social responsibility : lessons learned from Levi's "Go Forth Braddock" campaign

Samuel, Anthony; Taylor, Dan; White, Gareth R. T.; … - In: The journal of brand management : an international journal 25 (2018) 1, pp. 53-67

Persistent link: https://www.econbiz.de/10011875613

Mapping the perceptions and antecedents of football fans' co-creation behaviours with sponsoring brands : a pan-cultural study of the European leagues

Thomas, Robert - In: Journal of marketing management : MM 34 (2018) 17/18, pp. 1470-1502

Persistent link: https://www.econbiz.de/10012042285

Conceptual and Methodological Issues in Organisational Buying Behaviour

Wind, Yoram P.; Thomas, Robert J. - In: European Journal of Marketing 14 (1980) 5/6, pp. 239-263

Highlights some of the major conceptual and methodological issues involved in organisational buying behaviour. Aims to avoid pitfalls involved in the utilisation of research regarding specified issues — at the same time stimulating research aimed at the resolution of these issues. Reviews the...

Persistent link: https://www.econbiz.de/10014725062