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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
10
Taiwan
10
Beziehungsmarketing
8
Relationship marketing
8
Customer satisfaction
7
Innovation
7
Kundenzufriedenheit
7
Brand image
5
Markenimage
5
Arbeitsgruppe
4
Cultural identity
4
Firm performance
4
Innovation management
4
Innovationsmanagement
4
Internet marketing
4
Knowledge transfer
4
Online retailing
4
Online-Handel
4
Online-Marketing
4
Team
4
Unternehmenserfolg
4
Wissenstransfer
4
Arbeitsleistung
3
Auslandsaufenthalt
3
Ausländische Tochtergesellschaft
3
Brand
3
Brand management
3
Cross-cultural management
3
Dienstleistungsqualität
3
Expatriate assignment
3
Foreign subsidiary
3
Interkulturelles Management
3
Job performance
3
Knowledge management
3
Kulturelle Identität
3
Markenartikel
3
Markenführung
3
Meta-Analyse
3
Meta-analysis
3
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6
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1
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Article
11
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10
Aufsatz in Zeitschrift
10
research-article
1
Language
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English
11
Author
All
Wu, Wann-Yih
9
Liao, Ying Kai
3
Anridho, Nadia
2
Tuan Cong Dao
2
Chang, Man-ling
1
Do, Thi-Yen
1
Duong, Giang Huong
1
Fu, Chen-Su
1
Fu, Chen-su
1
Giang Nu To Truong
1
Hong-Loc Thi Nguyen
1
Lee, Chia-Ling
1
Lee, Chia-ling
1
Long Hoang Le
1
Lu, Hsiao-yun
1
Nguyen Phuoc Thien
1
Phuong Nguyen Minh Binh
1
Phuong-Thy Thi Nguyen
1
Quyen, Phan Thi Phu
1
Rivas, Adriana A. Amaya
1
Sophea, Hum
1
That Thi Pham
1
Vien Van Vu
1
Vu, Minh-Quan
1
Wang, Hong-Chun
1
Wang, Hong-chun
1
Yau, Oliver Hon Ming
1
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Psychology & marketing
2
Information systems and e-business management : ISeB
1
International Journal of Retail & Distribution Management
1
International journal of retail & distribution management
1
International journal of services and standards
1
International journal of services and standards : IJSS
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of financial services marketing
1
Journal of vacation marketing
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
10
Other ZBW resources
1
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1
How can online store layout design and atmosphere influence consumer shopping intention on a website?
Wu, Wann-Yih
;
Lee, Chia-ling
;
Fu, Chen-su
;
Wang, Hong-chun
- In:
International journal of retail & distribution management
42
(
2014
)
1
,
pp. 4-24
Persistent link: https://www.econbiz.de/10010247023
Saved in:
2
Revisiting perceived risk in the context of online shopping : an alternative perspective of decision-making styles
Chang, Man-ling
;
Wu, Wann-Yih
- In:
Psychology & marketing
29
(
2012
)
5
,
pp. 378-400
Persistent link: https://www.econbiz.de/10009547313
Saved in:
3
Feng Shui principles in residential housing selection
Wu, Wann-Yih
;
Yau, Oliver Hon Ming
;
Lu, Hsiao-yun
- In:
Psychology & marketing
29
(
2012
)
7
,
pp. 502-518
Persistent link: https://www.econbiz.de/10009565198
Saved in:
4
How e-servicescapes affect customer online shopping intention : the moderating effects of gender and online purchasing experience
Wu, Wann-Yih
;
Quyen, Phan Thi Phu
;
Rivas, Adriana A. Amaya
- In:
Information systems and e-business management : ISeB
15
(
2017
)
3
,
pp. 689-715
Persistent link: https://www.econbiz.de/10011758859
Saved in:
5
The antecedents of brand loyalty : a meta-analysis study
Wu, Wann-Yih
;
Anridho, Nadia
- In:
International journal of services and standards
11
(
2016
)
3
,
pp. 242-260
Persistent link: https://www.econbiz.de/10011641312
Saved in:
6
An integrated framework of customer-based brand equity and theory of planned behavior : a meta-analysis approach
Wu, Wann-Yih
;
Do, Thi-Yen
;
Nguyen Phuoc Thien
;
Anridho, …
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
8
,
pp. 371-381
Persistent link: https://www.econbiz.de/10012670696
Saved in:
7
The effects of brand page characteristics on customer brand engagement : moderating roles of community involvement and comedy production contents
Duong, Giang Huong
;
Wu, Wann-Yih
;
Long Hoang Le
- In:
The journal of brand management : an international journal
27
(
2020
)
5
,
pp. 531-545
Persistent link: https://www.econbiz.de/10012297821
Saved in:
8
A model of destination consumption, attitude, religious involvement, satisfaction, and revisit intention
Liao, Ying Kai
;
Wu, Wann-Yih
;
Giang Nu To Truong
; …
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 330-345
Persistent link: https://www.econbiz.de/10012593269
Saved in:
9
The antecedents and consequences of the customer's attitude toward social media adoption : a meta-analytic approach
Liao, Ying Kai
;
Tuan Cong Dao
;
That Thi Pham
- In:
International journal of services and standards : IJSS
13
(
2023
)
3/4
,
pp. 160-194
Persistent link: https://www.econbiz.de/10014430198
Saved in:
10
The antecedents of customers’ attitude and behavioral intention of using e-banking : the moderating roles of social influence and customers’ traits
Liao, Ying Kai
;
Hong-Loc Thi Nguyen
;
Tuan Cong Dao
; …
- In:
Journal of financial services marketing
29
(
2024
)
3
,
pp. 1037-1061
Persistent link: https://www.econbiz.de/10015061466
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