Similar Search Results

Organizational citizenship behaviors perceived by collectivistic 50-and-older customers and medical-care service performance : an application of stimulus-organism-response theory

Kim, Wooyang; Hantula, Donald A.; Di Benedetto, C. Anthony - In: Asia Pacific journal of marketing and logistics 34 (2022) 10, pp. 2237-2268

Persistent link: https://www.econbiz.de/10013552993

The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high-tech product market

Kim, Wooyang; Di Benedetto, C. Anthony; Lancioni, Richard A. - In: Asia Pacific journal of marketing and logistics 23 (2011) 5, pp. 714-744

Persistent link: https://www.econbiz.de/10009408729

Consumer innovativeness and consideration set as antecedents of the consumer decision process for highly globalized new products : a three-country empirical study

Kim, Wooyang; Di Benedetto, C. Anthony; Hunt, James M. - In: Journal of global scholars of marketing science : … 22 (2012) 1, pp. 1-23

Persistent link: https://www.econbiz.de/10010405834

Consumer innovativeness and international consumer behavior : comments and extensions

Kim, Wooyang; Di Benedetto, C. Anthony; Hunt, James M. - In: Journal of global scholars of marketing science : … 27 (2017) 3, pp. 184-194

Persistent link: https://www.econbiz.de/10011774972

The impact of luxury brand-retailer co-branding strategy on consumers' evaluation of luxury brand image : the case of Taiwan

Wang, Shih-Ching; Soesilo, Primidya K.; Zhang, Dan; Di … - In: Interdisciplinary approaches to product design, …, (pp. 67-89). 2012

Persistent link: https://www.econbiz.de/10009626888

The Effects of Country and Gender Differences on Consumer Innovativeness and Decision Processes in a Highly Globalized High-Tech Product Market

Kim, Wooyang; Di Benedetto, C. Anthony; Lancioni, Richard - 2014

The purpose of this paper is to focus on two objectives. First, to investigate how two consumer innovativeness measures (domain-specific innovativeness (DSI) and general innovativeness (GI)) in a highly globalized product market (i.e. laptop computer) are related to two widely used demographics,...

Persistent link: https://www.econbiz.de/10014041385

Information, promotion, and the adoption of innovative consumer durables

Song, Michael; Parry, Mark E. - In: The journal of product innovation management : an … 26 (2009) 4, pp. 441-454

Persistent link: https://www.econbiz.de/10003860420

The relationships among dimensions of perceived risk and the switching intentions of pioneer adopters in Japan

Parry, Mark E.; Sarma, Sumita; Yang, Xiaoming - In: Journal of international consumer marketing 33 (2021) 1, pp. 38-57

Persistent link: https://www.econbiz.de/10012312901

The impact of social motivations on word-of-mouth generation by Japanese consumers

Parry, Mark E.; Yang, Xiaoming; Takemura, Masaaki - In: Journal of international consumer marketing 33 (2021) 2, pp. 115-136

Persistent link: https://www.econbiz.de/10012483606

The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high‐tech product market

Kim, Wooyang; Di Benedetto, C. Anthony; Lancioni, Richard A. - In: Asia Pacific Journal of Marketing and Logistics 23 (2011) 5, pp. 714-744

Purpose – The purpose of this paper is to focus on two objectives. First, to investigate how two consumer innovativeness measures (domain‐specific innovativeness (DSI) and general innovativeness (GI)) in a highly globalized product market (i.e. laptop computer) are related to two widely used...

Persistent link: https://www.econbiz.de/10014674757