Firms are increasingly leveraging artificial intelligence (AI) to automatically create personalized products (e.g., custom photo products, home designs) for consumers. While AI automation substantially saves consumer effort, it may also reduce consumer engagement potentially leading to a high...

Many product markets today are characterized by the existence of a retailer (e.g., Home Depot, Toys R Us) that serves as gatekeeper of new product introductions. Recently, virtually all such retailers have established online stores to expand their shelf spaces as well as their customer bases. In...