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Understanding consumers online furniture purchase behavior : an updated UTAUT perspective
Li, Ying; Li, Xiao; Zhang, Zongli; Zhang, Guangsheng; … - In: Journal of forest economics : JFE 35 (2020) 4, pp. 267-303
Persistent link: https://www.econbiz.de/10012630817
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Small changes make a big difference : the impact of visual symbol color lightness on destination image
He, Yun; Li, Xiao; Zhong, Ke - In: Journal of travel research : a quarterly publication of … 63 (2024) 4, pp. 1013-1028
Persistent link: https://www.econbiz.de/10014582424
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Bundle up before you go : toward a bundle approach to product categorization
Yang, Jie; Li, Stan Xiao - In: Journal of management 49 (2023) 5, pp. 1695-1737
Persistent link: https://www.econbiz.de/10014253721
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Aversion to human intervention : why food in complex packaging design is perceived as less healthy
He, Yun; Li, Xiao; Chen, Zengxiang - 2025
Persistent link: https://www.econbiz.de/10015373277
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Just the faces : exploring the effects of facial features in print advertising
Xiao, Li; Ding, Min - In: Marketing science 33 (2014) 3, pp. 338-352
Persistent link: https://www.econbiz.de/10010370739
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Chatbot or human? : the impact of online customer service on consumers' purchase intentions
Chen, Shili; Li, Xiaolin; Liu, Kecheng; Wang, Xuesong - In: Psychology & marketing 40 (2023) 11, pp. 2186-2200
Persistent link: https://www.econbiz.de/10014432389
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Walls have ears : word-of-mouth diffusions in targeted promotions decrease targeted customer retention
Chang, Yaping; Li, Xinlan; Wang, Xingyu - In: Psychology & marketing 40 (2023) 12, pp. 2711-2727
Persistent link: https://www.econbiz.de/10014432535
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Multiple-purchase choice model : estimation and optimization
Wang, Mengmeng; Zhang, Xun; Li, Xiaolong - In: International journal of production economics 265 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014437599
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Does free brand spillover benefit online retailers? : roles of logistics service selection
Liu, Mengqi; Li, Guo; Wu, Huamin; Li, Xiaochuan - In: Transportation research / E : an international journal 178 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014437662
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The rhythm of shopping : how background music placement in live streaming commerce affects consumer purchase intention
Zhang, Shengliang; Guo, Dinghao; Li, Xiaodong - In: Journal of retailing and consumer services 75 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014372545