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Consumer behaviour
Social Web
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7,183
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social media
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Filieri, Raffaele
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Law, Rob
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17
Rita, Paulo
17
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16
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14
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Tan, Yong
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12
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Ko, Eunju
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Okumus, Fevzi
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Ozuem, Wilson
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11
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10
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Center of Market Oriented Product and Production Management
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Edward Elgar Publishing
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International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
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International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
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Journal of business research : JBR
312
Journal of retailing and consumer services
282
International journal of internet marketing and advertising : IJIMA
126
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
113
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
95
Technological forecasting & social change : an international journal
90
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
79
The journal of product & brand management
76
International journal of advertising : the review of marketing communications
72
Journal of promotion management : innovations in planning and applied research
72
International journal of hospitality management
71
Journal of internet commerce
71
Psychology & marketing
69
International journal of consumer studies
65
Electronic commerce research
64
International journal of electronic marketing and retailing : IJEMR
60
Asia Pacific journal of marketing and logistics
59
Journal of marketing communications
59
Tourism management : research, policies, practice
59
Journal of management information systems : JMIS
57
Information systems research : ISR
56
Journal of electronic commerce research : JECR
55
International journal of contemporary hospitality management
51
The journal of brand management : an international journal
48
Journal of marketing management : JMM ; journal of the Academy of Marketing
47
Journal of hospitality marketing & management
46
International journal of business information systems : IJBIS
44
Cogent business & management
43
Marketing intelligence & planning
43
Journal of marketing
42
Marketing science
41
Journal of marketing management : MM
40
Management science : journal of the Institute for Operations Research and the Management Sciences
39
Journal of travel and tourism marketing
38
International journal of e-business research : an official publication of the Information Resources Management Association
37
International journal of technology marketing : IJTMkt
37
Journal of strategic marketing
37
International journal of electronic commerce : IJEC
35
Journal of fashion marketing and management
35
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
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ECONIS (ZBW)
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1
Factors affecting online community
commitment
in China : a conceptual framework
Zhou, Yuan
;
Amin, Muslim
- In:
Journal of technology management in China
9
(
2014
)
1
,
pp. 24-36
Persistent link: https://www.econbiz.de/10010386393
Saved in:
2
Online banking information systems acceptance : an empirical examination of system characteristics and web security
Fida Hussain Chandio
;
Irani, Zahir
;
Zeki, Akram M.
; …
- In:
Information systems management
34
(
2017
)
1
,
pp. 50-64
Persistent link: https://www.econbiz.de/10011716738
Saved in:
3
Electronic word of mouth impacts : a spotlight on customer integration
Lis, Bettina
;
Horst, Marian
- In:
Journal of media business studies
10
(
2013
)
4
,
pp. 41-62
Persistent link: https://www.econbiz.de/10010233177
Saved in:
4
Factors influencing knowledge-sharing behavior in virtual communities : a longitudinal investigation
Chang, Chun-Ming
;
Hsu, Meng-Hsiang
;
Lee, Yi-Jung
- In:
Information systems management
32
(
2015
)
4
,
pp. 331-340
Persistent link: https://www.econbiz.de/10011412980
Saved in:
5
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M.
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Saved in:
6
Trust and
commitment
within a virtual brand community : the mediating role of brand relationship quality
Akrout, Houcine
;
Nagy, Gábor
- In:
Information & management : the internat. journal of …
55
(
2018
)
8
,
pp. 939-955
Persistent link: https://www.econbiz.de/10011946998
Saved in:
7
Do ethical social media communities pay off? : an exploratory study of the ability of Facebook ethical communities to strengthen consumers' ethical consumption behavior
Gummerus, Johanna
;
Liljander, Veronica
;
Sihlman, Reija
- In:
Journal of business ethics : JOBE
144
(
2017
)
3
,
pp. 449-465
Persistent link: https://www.econbiz.de/10011757458
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8
Branding co-creation with members of online brand communities
Hajli, Nick
;
Mohana Shanmugam
;
Papagiannidis, Savvas
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 136-144
Persistent link: https://www.econbiz.de/10011620397
Saved in:
9
The influence of trust and perceived playfulness on the relationship
commitment
of hospitality online social network-moderating effects of gender
Li, Chi-Hua
;
Chang, Chun-Ming
- In:
International journal of contemporary hospitality management
28
(
2016
)
5
,
pp. 924-944
Persistent link: https://www.econbiz.de/10011584042
Saved in:
10
Loyalty to social ventures in social media : the role of social cause involvement, identification, and
commitment
Park, Joohyung
;
Chung, Te-Lin
;
Hall-Phillips, Adrienne
; …
- In:
Journal of nonprofit & public sector marketing
28
(
2016
)
3
,
pp. 185-208
Persistent link: https://www.econbiz.de/10011591232
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