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Customer retention
Consumer behaviour
20
Konsumentenverhalten
19
Beziehungsmarketing
10
Relationship marketing
10
Customer satisfaction
7
Einzelhandel
6
Kundenzufriedenheit
6
Retail trade
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Viral marketing
5
Virales Marketing
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China
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USA
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United States
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Cultural identity
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Dienstleistungssektor
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Firm performance
3
International marketing
3
Internationales Marketing
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Kaufentscheidung
3
Kulturelle Identität
3
Kundenbindung
3
Marketing management
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Marketingmanagement
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Online retailing
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Online-Handel
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Purchase decision
3
Service industry
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Services
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Unternehmenserfolg
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Brand
2
Brand image
2
Brand loyalty
2
Brand management
2
Contingency theory
2
Corporate reputation
2
Creativity
2
Criticism
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Decision
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Dienstleistung
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Arnold, Mark J.
2
Reynolds, Kristy E.
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Beatty, Sharon E.
1
Bindroo, Vishal
1
Gabler, Colin B.
1
Harrison, Mary P.
1
Jones, Michael A.
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Noble, Stephanie M.
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Tugut, Meltem
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Journal of managerial issues : JMI
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Journal of marketing theory and practice
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Psychology & marketing
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ECONIS (ZBW)
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Regulatory focus intensity and evaluations of retail experiences
Arnold, Mark J.
;
Reynolds, Kristy E.
;
Jones, Michael A.
; …
- In:
Psychology & marketing
31
(
2014
)
11
,
pp. 958-975
Persistent link: https://www.econbiz.de/10010460837
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2
Valence- and arousal-focused emotional clusters among highly-satisfied customers
Bindroo, Vishal
;
Pillai, Rajani Ganesh
;
Arnold, Mark J.
- In:
Journal of managerial issues : JMI
27
(
2015
)
1/4
,
pp. 43-62
Persistent link: https://www.econbiz.de/10011430580
Saved in:
3
Why customers feel locked into relationships : using qualitative research to uncover the lock-in factors
Harrison, Mary P.
;
Beatty, Sharon E.
;
Reynolds, Kristy E.
; …
- In:
Journal of marketing theory and practice
20
(
2012
)
4
,
pp. 391-406
Persistent link: https://www.econbiz.de/10009688905
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