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Improvement of service quality of recreational fish market: case study of Yong-An fish market in Taiwan

Lee, Tzong-ru; Wu, Hsiao-chen; Chang, Shuchih Ernest; … - In: International journal of enterprise network management 3 (2009) 1, pp. 73-92

Persistent link: https://www.econbiz.de/10003829101

Improving B2C business for online store : the case study of agriculture products e-market shop in Taiwan

Wang, Chang-han; Lee, Tzong-ru; Lin, Wen-shan; … - In: International journal of services and standards 7 (2011) 2, pp. 95-118

Persistent link: https://www.econbiz.de/10009389329

Trust and commitment-based satisfaction and the impact on specific investments, formalisation and opportunism

Mysen, Tore; Svensson, Göran; Lee, Tzong-ru - In: International journal of business excellence 4 (2011) 6, pp. 696-714

Persistent link: https://www.econbiz.de/10009505724

Generating customer voice based quality improvement strategy for logistics service providers in Taiwan from the perspective of quality function deployment

Lee, Tzong-ru; Lin, Jiun-Hung - In: International journal of logistics economics and … 1 (2007) 1, pp. 63-76

Persistent link: https://www.econbiz.de/10003751597

Key factors affecting customers' willingness to use mobile coupons in a restaurant setting

Lee, Tzong-ru; Chen, Chin-yao; Hilletofth, Per; Hsu, … - In: International journal of management & enterprise … 13 (2014) 3/4, pp. 248-260

Persistent link: https://www.econbiz.de/10011387708

The study of influential factors causing an APP being removed

Chen, Chin-Yao; Lee, Tzong-ru; Yang, Ya-Ching; … - In: International journal of business innovation and research 15 (2018) 2, pp. 152-172

Persistent link: https://www.econbiz.de/10011954012

A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships

Guan, Jyh-Liang; Lee, Tzong-ru; Mostert, Pierre; … - In: Journal of contemporary marketing science 6 (2023) 1, pp. 46-63

Persistent link: https://www.econbiz.de/10014301512

Exploring opportunism, conflict, noneconomic satisfaction and economic satisfaction in a B2B context : a buyer and seller perspective

Jyh-Liang, Guan; Lee, Tzong-ru; Roberts-Lombard, Mornay; … - In: South African journal of business management 53 (2022) 1, pp. 1-12

Purpose: The purpose of the study is to test the relationships between the antecedents of noneconomic satisfaction and its influence on economic satisfaction from both a seller's and a purchaser's perspective. Design/methodology/approach: Purchase and sales managers working for Taiwanese...

Persistent link: https://www.econbiz.de/10013348508

Action and social alignment constituents of collaboration in B2B relationships : buyer and seller perspectives

Guan, Jyh-Liang; Lee, Tzong-ru; Otero-Neira, Carmen; … - In: Journal of relationship marketing : innovations and … 21 (2022) 3, pp. 194-225

Persistent link: https://www.econbiz.de/10013336339

Criteria for services of air cargo logistics providers: how do they relate to client satisfaction?

Meng, Shiang-min; Liang, Gin-shuh; Lin, Kuang; Chen, … - In: Journal of air transport management 16 (2010) 5, pp. 284-286

Persistent link: https://www.econbiz.de/10003990872