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Customer satisfaction
Beziehungsmarketing
6
B-to-B-Marketing
5
Business-to-business marketing
5
Relationship marketing
5
Consumer behaviour
4
Electronic Commerce
4
Internet
4
Konsumentenverhalten
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E-commerce
3
Marketing management
3
Marketingmanagement
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Performance measurement
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Performance-Messung
3
Preismanagement
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Pricing strategy
3
Ausländische Tochtergesellschaft
2
Bewertung
2
Bundling strategy
2
Chinese (People)
2
Chinesen
2
Deutschland
2
Dienstleistungsmanagement
2
Einzelhandel
2
Emerging economies
2
Emotion
2
Environmental management
2
Ethnic group
2
Ethnic relations
2
Ethnische Beziehungen
2
Ethnische Gruppe
2
Evaluation
2
Familie
2
Familienunternehmen
2
Family
2
Family business
2
Firm performance
2
Foreign subsidiary
2
Germany
2
High technology
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English
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Iyer, Gopalkrishnan R.
2
Caemmerer, Barbara
1
Evanschitzky, Heiner
1
Grewal, Dhruv
1
Rothenberger, Sandra
1
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Pricing perspectives : marketing and management implications of new theories and applications
1
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ECONIS (ZBW)
2
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Exploring the role of information and trust in price fairness judgments
Rothenberger, Sandra
;
Grewal, Dhruv
;
Iyer, Gopalkrishnan R.
- In:
Pricing perspectives : marketing and management …
,
(pp. 147-158)
.
2008
Persistent link: https://www.econbiz.de/10003775071
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2
Dimensions of satisfaction in retail settings : a research note
Evanschitzky, Heiner
;
Iyer, Gopalkrishnan R.
; …
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
3
,
pp. 275-285
Persistent link: https://www.econbiz.de/10003784375
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