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A structural model of customer satisfaction and trust in vendors involved in mobile commerce

Mohd Suki, Norazah - In: The international journal of business science & applied … 6 (2011) 2, pp. 18-30

The purpose of this paper is to provide an explanation of factors influencing customer satisfaction and trust in vendors involved in mobile commerce (m - commerce). The study sample consists of 200 respondents. Data were analyzed by employing structural equation modelling (SEM) supported by AMOS...

Persistent link: https://www.econbiz.de/10011894325

Gaining loyalty towards mobile food purchasing service : a lesson from the COVID-19 pandemic

Suhartanto, Dwi; Dean, David; Mohd Suki, Norazah; … - In: International journal of technology marketing : IJTMkt 17 (2023) 4, pp. 363-377

Persistent link: https://www.econbiz.de/10014428107

Flight ticket booking app on mobile devices : examining the determinants of individual intention to use

Mohd Suki, Norazah; Norbayah Mohd Suki - In: Journal of air transport management 62 (2017), pp. 146-154

Persistent link: https://www.econbiz.de/10011722270

Modelling e-commerce customer reactions : exploring online shopping carnivals in China

Liu, Yang; Li, Qi; Edu, Tudor; Negricea, Costel; Fam, … - In: Economic research 35 (2022) 1,3, pp. 3060-3082

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Small business industrial buyers' price sensitivity : do service quality dimensions matter in business markets?

Zeng, Fue; Yang, Zhilin; Li, Yongqiang; Fam, Kim-Shyan - In: Industrial marketing management : the international … 40 (2011) 3, pp. 395-404

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Applying transaction utility theory to sales promotion : the impact of culture on consumer satisfaction

McNeill, Lisa S.; Fam, Kim-Shyan; Chung, Kim - In: The international review of retail, distribution and … 24 (2014) 2, pp. 166-185

Persistent link: https://www.econbiz.de/10010367007

Interpersonal relationship, service quality, seller expertise : how important are they to adolescent consumers?

Wan, Wendy W. N.; Luk, Chung-leung; Fam, Kim-Shyan; Wu, … - In: Psychology & marketing 29 (2012) 5, pp. 365-377

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The role of cultural differences in customer retention : evidence from the high-contact service industry

Fam, Kim-Shyan; Boon Liat Cheng; Cham, Tat Huei; Yi, … - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 1, pp. 257-288

Persistent link: https://www.econbiz.de/10014230003