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Understanding the role of consumer motivation and salesperson behavior in inducing positive cognitive and emotional responses during a sales encounter
Mallalieu, Lynnea
;
Nakamoto, Kent
- In:
Journal of marketing theory and practice
16
(
2008
)
3
,
pp. 183-197
Persistent link: https://www.econbiz.de/10003735487
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Stemming the tide of increasing retail returns : implications of targeted returns policies
Overstreet, Robert E.
;
Morgan, Tyler R.
;
Laczniak, …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 551-562
Persistent link: https://www.econbiz.de/10013459907
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