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Value co-creation on a shared healthcare platform : impact on service innovation, perceived value and patient welfare
Akter, Shahriar; Babu, Mujahid Mohiuddin; Hossain, Md Afnan - In: Journal of business research : JBR 140 (2022), pp. 95-106
Persistent link: https://www.econbiz.de/10013040704
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Why doesn't our value creation payoff : unpacking customer analytics-driven value creation capability to sustain competitive advantage
Hossain, Md Afnan; Akter, Shahriar; Yanamandram, Venkata - In: Journal of business research : JBR 131 (2021), pp. 287-296
Persistent link: https://www.econbiz.de/10012545045
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What omnichannel really means?
Akter, Shahriar; Hossain, Tasnim M. Taufique; Strong, … - In: Journal of strategic marketing 29 (2021) 7, pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
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Omnichannel management capabilities in international marketing : the effects of word of mouth on customer engagement and customer equity
Akter, Shahriar; Babu, Mujahid Mohiuddin; Hossain, … - In: International marketing review 41 (2024) 1, pp. 42-73
Persistent link: https://www.econbiz.de/10014524760
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Revisiting business relationship quality in subsistence marketplaces
Hani, Umme; Akter, Shahriar; Wickramasinghe, Ananda; … - In: Industrial marketing management : the international … 106 (2022), pp. 197-218
Persistent link: https://www.econbiz.de/10014226499