Narrow search
Showing 1 - 10 of 12
Cover Image
Service-Marketing
Berry, Leonard L.; Parasuraman, A. - 1992
Persistent link: https://www.econbiz.de/10004137302
Cover Image
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.; Parasuraman, A.; Berry, Leonard L. - 1990
Persistent link: https://www.econbiz.de/10004076032
Cover Image
Communication and control processes in the delivery of service quality
Zeithaml, Valarie A. - In: Journal of marketing 52 (1988) 2, pp. 35-48
Persistent link: https://www.econbiz.de/10001055294
Cover Image
SERVQUAL: a multiple-item scale for measuring consumer perceptions of service quality
Parasuraman, A. - In: Journal of retailing 64 (1988) 1, pp. 12-37
Persistent link: https://www.econbiz.de/10001056853
Cover Image
Service-Marketing : [Wettbewerbsvorsprung durch erstklassige Qualität]
Berry, Leonard L. - 1992
Persistent link: https://www.econbiz.de/10000336291
Cover Image
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.; Parasuraman, A.; Berry, Leonard L. - 1990
Persistent link: https://www.econbiz.de/10000083054
Cover Image
Learning from the pioneering founders of the service research field
Bowen, David E.; Fisk, Raymond P.; Bateson, John E. G.; … - In: Journal of service management 34 (2023) 4, pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Cover Image
Crowd-funding : transforming customers into investors through innovative service platforms
Ordanini, Andrea; Miceli, Lucia; Pizzetti, Marta; … - In: Journal of service management 22 (2011) 4, pp. 443-470
Persistent link: https://www.econbiz.de/10009304741
Cover Image
Service innovation viewed through a service-dominant logic lens : a conceptual framework and empirical analysis
Ordanini, Andrea; Parasuraman, A. - In: Journal of service research : JSR 14 (2011) 1, pp. 3-23
Persistent link: https://www.econbiz.de/10008826890
Cover Image
Service research priorities in a rapidly changing context
Ostrom, Amy L.; Parasuraman, A.; Bowen, David E.; … - In: Journal of service research : JSR 18 (2015) 2, pp. 127-159
Persistent link: https://www.econbiz.de/10011283713