Narrow search
Showing 1 - 4 of 4
Cover Image
The PPE industry in Italy during COVID-19 : supply chain disruption and the adoption of digital and social media in B2B firms
Hu, Lala - In: The journal of business & industrial marketing 37 (2022) 10, pp. 2050-2063
Persistent link: https://www.econbiz.de/10013455379
Cover Image
How digital platforms affect the internationalisation of wine firms in China
Hu, Lala; Galli, Marta; Sebastiani, Roberta - In: International journal of retail and distribution management 52 (2024) 9, pp. 875-891
Persistent link: https://www.econbiz.de/10015158241
Cover Image
Understanding SMEs' internationalization through digital platforms : the role of knowledge sharing and consumer education
Hu, Lala; Filipescu, Diana A.; Pergelova, Albena - In: International marketing review 41 (2024) 5, pp. 1044-1073
Persistent link: https://www.econbiz.de/10015202373
Cover Image
The acceleration of digital communications in the durable goods industry : a study on white goods firms after COVID-19
Hu, Lala; Olivieri, Mirko - In: The journal of business & industrial marketing 38 (2023) 7, pp. 1465-1478
Persistent link: https://www.econbiz.de/10014314132