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ServiceScapes : the concept of place in contemporary markets
Sherry, John F. (contributor) - 1998
Persistent link: https://www.econbiz.de/10004367273
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E-commerce : implementing global marketing strategies
Szuprowicz, Bohdan O. - 1999 - 1. ed.
Persistent link: https://www.econbiz.de/10004555098
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Opening digital markets : battle plans and business strategies for Internet commerce
Mougayar, Walid - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004359294
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The emerging high tech consumer : a market profile and marketing strategy implications
Reddy, Allan C. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004359605
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Der digitale Musikmarkt : Erfolgsfaktoren für Onlinemusikdienste
Kouretsidis, Takis - 2007
Persistent link: https://www.econbiz.de/10004898938
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Marketing the e-business
Harris, Lisa; Dennis, Charles - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10004901329
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The longer long tail : how endless choice is creating unlimited demand
Anderson, Chris - 2009 - Up. and exp. ed.
Persistent link: https://www.econbiz.de/10004906767
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Multichannel marketing : metrics and methods for on and offline success
Arikan, Akin - 2008
Persistent link: https://www.econbiz.de/10004908502
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Teamwork : die Bedeutung von Markenallianzen für die Akzeptanz von Mobile Marketing
Huber, Frank (contributor) - 2008
Persistent link: https://www.econbiz.de/10004911930
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Marketing und E-Commerce : ein neues Bild der Automobilzulieferer entsteht
Dahlhoff, Hans-Dieter; Dudenhöffer, Ferdinand; … - 2000
Persistent link: https://www.econbiz.de/10004912261