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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
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Konsumentenverhalten
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Spain
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E-commerce
5
Innovation adoption
5
Innovationsakzeptanz
5
Internet marketing
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Online retailing
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Online-Handel
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Online-Marketing
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Betriebliches Informationssystem
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Beziehungsmarketing
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Business intelligence system
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Lieferantenmanagement
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Relationship marketing
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Supplier relationship management
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Viral marketing
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Virales Marketing
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Advertising effects
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Airline
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Confidence
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Electronic commerce
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Electronic data interchange
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Elektronischer Datenaustausch
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Fluggesellschaft
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Social web
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Vertrauen
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Hernández Ortega, Blanca
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Jiménez Martínez, Julio
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Andreu, Luisa
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Bigné Alcañiz, J. Enrique
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Blasco-Arcas, Lorena
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Hoyos, José Martín de
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Hoyos, Maria José Martín de
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Jimenez, Julio
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Electronic commerce research
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Information resources management ; Vol. 3
1
International journal of e-business research : an official publication of the Information Resources Management Association
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Journal of air transport management
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Journal of business research : JBR
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ECONIS (ZBW)
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Customer behavior in electronic commerce : the moderating effect of e-purchasing experience
Hernández Ortega, Blanca
;
Jimenez, Julio
;
Martín, M. José
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 964-971
Persistent link: https://www.econbiz.de/10008652160
Saved in:
2
Adopting television as a new channel for e-commerce : the influence of interactive technologies on consumer behavior
Blasco-Arcas, Lorena
;
Hernández Ortega, Blanca
; …
- In:
Electronic commerce research
13
(
2013
)
4
,
pp. 457-475
Persistent link: https://www.econbiz.de/10010231566
Saved in:
3
The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
- In:
International journal of e-business research : an …
4
(
2008
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003735355
Saved in:
4
The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
-
2010
Persistent link: https://www.econbiz.de/10003978593
Saved in:
5
How motivation, opportunity and ability can drive online airline ticket purchases
Bigné Alcañiz, J. Enrique
;
Hernández Ortega, Blanca
; …
- In:
Journal of air transport management
16
(
2010
)
6
,
pp. 346-349
Persistent link: https://www.econbiz.de/10008658874
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