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~subject:"Emotion"
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Emotion
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Währung - Krise - Emotion. Eine interdisziplinäre Diskussion über kollektive Wahrnehmungsweisen von Wirtschaftskrisen <Veranstaltung> <2019, Hildesheim>
2
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Marketing letters : a journal of research in marketing
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Asia Pacific journal of marketing and logistics
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1
Disentangling the impact of temperature on consumers' attitudes toward nostalgic advertising
Yang, Qiang
;
Lin, Yanqing
;
Li, Hongxiu
;
Huo, Jiale
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 136-154
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014246604
Saved in:
2
Temperature and
emotions
: effects of physical temperature on responses to emotional advertising
Bruno, Pascal
;
Melnyk, Valentyna
;
Völckner, Franziska
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 302-320
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011672003
Saved in:
3
The warmth of our regrets : managing regret through physiological regulation and consumption
Rotman, Jeff D.
;
Lee, Seung Hwan Mark
;
Perkins, Andrew W.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 160-170
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011707319
Saved in:
4
Weather
-induced moods and stock-return autocorrelation
Khanthavit, Anya
- In:
Zagreb international review of economics & business
23
(
2020
)
1
,
pp. 19-33
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012600006
Saved in:
5
Going against the flow : the effects of dynamic sensorimotor experiences on consumer choice
Kwon, Mina
;
Adaval, Rashmi
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1358-1378
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011844213
Saved in:
6
"Touching" services : tangible objects create an emotional connection to services even before their first use
Nägele, Nora
;
Walter, Benjamin von
;
Scharfenberger, Philipp
- In:
Business research
13
(
2020
)
2
,
pp. 741-766
, mugs, or fashion articles. Drawing on research about embodied
cognition
, this paper investigates how and under which …
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012295833
Saved in:
7
The effect of the synchrony experience on product evaluation
Ye, Xiaoyin
;
Guo, Zhaoyang
;
Ye, Jun
- In:
Journal of business research : JBR
108
(
2020
),
pp. 247-258
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012175311
Saved in:
8
Exploring the impact of the physical conditions of mannequin displays on mental simulation : an embodied
cognition
theory perspective
Yim, Mark Yi-Cheon
;
Lee, Jeong Gyu
;
Jeong, Haeyoung
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-7
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012431578
Saved in:
9
Meaningful experiences : an embodied
cognition
perspective on brand meaning co-creation
Stach, Jens
- In:
The journal of brand management : an international journal
26
(
2019
)
3
,
pp. 317-331
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012060077
Saved in:
10
Close your eyes and open your mind : how closed eyes affect evaluations of utilitarian and hedonic advertising appeals
Lee, Younghwa
;
Bakpayev, Marat
;
Yoon, Sukki
;
Kim, Kacy K.
- In:
Journal of consumer marketing
40
(
2023
)
6
,
pp. 702-711
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014332329
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