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Entscheidung
Consumer behaviour
57
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57
Emotion
12
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11
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10
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9
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private labels
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Dhar, Ravi
8
Gorlin, Margarita
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Gawronski, Bertram
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Martin, Justin W.
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Sloman, Steven A.
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Chien, Yi-Wen
1
Friedman, Elizabeth M. S.
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Gorlin, Margaret
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Xu, Jing
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Handbook on brand and experience management
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing research
1
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ECONIS (ZBW)
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Incandescent affect : turning on the hot emotional system with bright light
Xu, Alison Jing
;
Labroo, Aparna A.
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
2
,
pp. 207-216
Persistent link: https://www.econbiz.de/10010366292
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2
Refining the dual-process theory of preference construction : a reply to Gawronski, Martin and Sloman, Stanovich, and Wegener and Chien
Dhar, Ravi
;
Gorlin, Margarita
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 564-568
Persistent link: https://www.econbiz.de/10010210139
Saved in:
3
What should we expect from a dual-process theory of preference construction in choice?
Gawronski, Bertram
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 556-560
Persistent link: https://www.econbiz.de/10010210144
Saved in:
4
Refining the dual-system theory of choice
Martin, Justin W.
;
Sloman, Steven A.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 552-555
Persistent link: https://www.econbiz.de/10010210148
Saved in:
5
A dual-system framework to understand preference construction processes in choice
Dhar, Ravi
;
Gorlin, Margarita
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 528-542
Persistent link: https://www.econbiz.de/10010210152
Saved in:
6
Bridging the gap between joint and individual decisions : deconstructing preferences in relationships
Gorlin, Margarita
;
Dhar, Ravi
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
3
,
pp. 320-323
Persistent link: https://www.econbiz.de/10009580760
Saved in:
7
Brand permission : a conceptual and managerial framework
Meyvis, Tom
;
Dhar, Ravi
- In:
Handbook on brand and experience management
,
(pp. 18-34)
.
2008
Persistent link: https://www.econbiz.de/10003788967
Saved in:
8
Apples, oranges, and erasers : the effect of considering similar versus dissimilar alternatives on purchase decisions
Friedman, Elizabeth M. S.
;
Savary, Jennifer
;
Dhar, Ravi
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 725-742
Persistent link: https://www.econbiz.de/10011951046
Saved in:
9
Beautiful and confident : how boosting self-perceived attractiveness reduces preference uncertainty in context-dependent choices
Jiang, Zixi
;
Xu, Jing
;
Gorlin, Margaret
;
Dhar, Ravi
- In:
Journal of marketing research
58
(
2021
)
5
,
pp. 908-924
Persistent link: https://www.econbiz.de/10012662068
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