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The revenge of the consumer! : how brand moral violations lead to consumer anti-brand activism
Romani, Simona; Grappi, Silvia; Zarantonello, Lia; … - In: The journal of brand management : an international journal 22 (2015) 8, pp. 658-672
Persistent link: https://www.econbiz.de/10011399855
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Servant leadership in marketing : a critical review and a model of creativity-effects
Zarei, Mohammad; Supphellen, Magne; Bagozzi, Richard P. - In: Journal of business research : JBR 153 (2022), pp. 172-184
Persistent link: https://www.econbiz.de/10013534003
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The role of moral values in instigating morally responsible decisions
Bagozzi, Richard P.; Sekerka, Leslie E.; Hill, Vanessa; … - In: The journal of applied behavioral science 49 (2013) 1, pp. 69-94
Persistent link: https://www.econbiz.de/10009750728
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Facing ethical challenges in the workplace : conceptualizing and measuring professional moral courage
Sekerka, Leslie E.; Bagozzi, Richard P.; Charnigo, Richard - In: Journal of business ethics : JOBE 89 (2009) 4, pp. 565-579
Persistent link: https://www.econbiz.de/10003914250
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The role of moral emotions and consumer values and traits in the decision to support nonprofits
Xie, Chunyan; Bagozzi, Richard P. - In: Journal of nonprofit & public sector marketing 26 (2014) 4, pp. 290-311
Persistent link: https://www.econbiz.de/10010481866
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The role of moral emotions and individual differences in consumer responses to corporate green and non-green actions
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of the Academy of Marketing Science 43 (2015) 3, pp. 333-356
Persistent link: https://www.econbiz.de/10011287125
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The more you care, the worthier I feel, the better I behave : how and when supervisor support influences (un)ethical employee behavior
Sguera, Francesco; Bagozzi, Richard P.; Huy, Quy; Boss, … - In: Journal of business ethics : JOBE 153 (2018) 3, pp. 615-628
Persistent link: https://www.econbiz.de/10011956393
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Cultural cognition and endorser scandal : impact of consumer information processing mode on moral judgment in the endorsement context
Lee, Joon Sung; Kwak, Dae Hee; Bagozzi, Richard P. - In: Journal of business research : JBR 132 (2021), pp. 906-917
Persistent link: https://www.econbiz.de/10012581673
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The role of shame and virtues in the self-regulation of decisions to engage in digital piracy
Herjanto, Halimin; Bagozzi, Richard P.; Gaur, Sanjaya Singh - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 1, pp. 15-28
Persistent link: https://www.econbiz.de/10012668399
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The impact of corporate social responsibility on consumer brand advocacy : the role of moral emotions, attitudes, and individual differences
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of business research : JBR 95 (2019), pp. 514-530
Persistent link: https://www.econbiz.de/10011980408