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~subject:"Franchising"
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Franchising
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Polo-Redondo, Yolanda
8
Bordonaba-Juste, Victoria
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Lucia-Palacios, Laura
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Bordonaba Juste, Victoria
1
Bordonaba-Juste, M. Victoria
1
Palacios, Laura Lucia
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Journal of marketing channels : ... distribution systems, strategy, and management
2
European journal of marketing : EJM
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European retail research
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International journal of retail & distribution management
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Journal of strategic marketing
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New developments in the theory of networks : franchising, alliances and cooperatives
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1
Influence of franchisors' competitive strategies on network size : the impact of entry timing decision
Bordonaba-Juste, Victoria
;
Lucia-Palacios, Laura
; …
- In:
Journal of marketing channels : ... distribution …
17
(
2010
)
1
,
pp. 33-49
Persistent link: https://www.econbiz.de/10003953072
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2
Determinants of firm size in the franchise distribution system : empirical evidence from the Spanish market
Polo-Redondo, Yolanda
;
Bordonaba-Juste, Victoria
; …
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 170-190
Persistent link: https://www.econbiz.de/10009007620
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3
Effect of new regulation on franchising performance: an exploratory study in Spain
Bordonaba-Juste, Victoria
;
Lucia-Palacios, Laura
; …
- In:
New developments in the theory of networks : …
,
(pp. 195-207)
.
2011
Persistent link: https://www.econbiz.de/10008909646
Saved in:
4
Franchise firm entry time influence on long-term surival
Bordonaba Juste, Victoria
;
Lucia-Palacios, Laura
; …
- In:
International journal of retail & distribution management
37
(
2009
)
2/3
,
pp. 106-125
Persistent link: https://www.econbiz.de/10009522025
Saved in:
5
An analysis of franchisor failure risk : evidence from Spain
Bordonaba-Juste, Victoria
;
Lucia-Palacios, Laura
; …
- In:
The journal of business & industrial marketing
26
(
2011
)
6
,
pp. 407-420
Persistent link: https://www.econbiz.de/10009272358
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6
The effect of relationship marketing strategy on franchise channels: evidence from Spanish franchisees
Bordonaba-Juste, Victoria
;
Polo-Redondo, Yolanda
- In:
Journal of marketing channels : ... distribution …
15
(
2007/08
)
1
,
pp. 71-91
Persistent link: https://www.econbiz.de/10003787031
Saved in:
7
Differences between short and long-term relationships : an empirical analysis in franchise systems
Bordonaba-Juste, M. Victoria
;
Polo-Redondo, Yolanda
- In:
Journal of strategic marketing
16
(
2008
)
4
,
pp. 327-354
Persistent link: https://www.econbiz.de/10003770748
Saved in:
8
The effect of intangible resources on firm performance in the Spanish franchising system : the moderating influence of internationalization
Bordonaba-Juste, Victoria
;
Lucia-Palacios, Laura
; …
- In:
European retail research
23
(
2009
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10003938255
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