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Sustainable Growth in Global Markets provides a comprehensive introduction to the concept of market and business management outside the domestic market. The book focuses upon the ability to do business in international markets, examining the significance of leadership, building consumer value...
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reader with an understanding of detail explanation of market orientation from export settings. The topics addressed in this … book include all the topics related to export market orientation, market orientation theories and practices, explanation of … readers who seek an in-depth understanding of export market orientation in the field of international business. …
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and large size firms differentiate them on foreign markets. Still, in order for export organizations to realize benefits … offered by CSR, export organizations need to identify their main stakeholder groups and interests, and adequately design their … CSR activities. This paper provides an overview of the main CSR activities of export organizations in foreign markets and …
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