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~subject:"Großbritannien"
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Großbritannien
Financial services
9
Brand management
7
Consumer behaviour
7
Konsumentenverhalten
6
Markenführung
6
United Kingdom
6
Finanzdienstleistung
5
Marketing
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Relationship marketing
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Betriebliche Wertschöpfung
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Customer integration
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Kundenintegration
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Retail trade
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Social Web
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Social web
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Value co-creation
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Value creation
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Beziehungsmarketing
3
Brand
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Customer satisfaction
3
Customer value
3
Einzelhandel
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Kundenwert
3
Marketing management
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Marketingmanagement
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Qualitative Methode
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Qualitative method
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Stakeholder
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Artificial intelligence
2
Bank marketing
2
Bankmarketing
2
Brand image
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Consumer credit
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Customer loyalty
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Customer retention
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Dienstleistungsqualität
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Direct marketing
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Direktmarketing
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E-commerce
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English
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Farquhar, Jillian Dawes
3
Panther, Tracy
2
Harridge-March, Sally
1
Virtsonis, Nicolas
1
Wright, Len Tiu
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Journal of retailing and consumer services
1
Qualitative market research : an international journal
1
The European retail digest : the authoritative guide to trends and developments in retailing across Europe
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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To have and to hold : managing channels in UK high street financial services
Farquhar, Jillian Dawes
;
Panther, Tracy
;
Wright, Len Tiu
- In:
Qualitative market research : an international journal
11
(
2008
)
4
,
pp. 425-438
Persistent link: https://www.econbiz.de/10003775215
Saved in:
2
Managing channels in traditional UK banks
Farquhar, Jillian Dawes
- In:
The European retail digest : the authoritative guide to …
52
(
2006/07
),
pp. 21-24
Persistent link: https://www.econbiz.de/10003442878
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3
Acquiring and retaining customers in UK banks : an exploratory study
Farquhar, Jillian Dawes
;
Panther, Tracy
- In:
Journal of retailing and consumer services
15
(
2008
)
1
,
pp. 9-21
Persistent link: https://www.econbiz.de/10003597007
Saved in:
4
Brand positioning in the B2B online environment : a case from the UK print industry
Virtsonis, Nicolas
;
Harridge-March, Sally
- In:
The journal of brand management : an international journal
16
(
2008/09
)
8
,
pp. 556-570
Persistent link: https://www.econbiz.de/10003881161
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