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~subject:"Informationstechnik"
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Informationstechnik
Beziehungsmarketing
40
Relationship marketing
40
Consumer behaviour
33
Konsumentenverhalten
33
Customer satisfaction
28
Einzelhandel
27
Kundenzufriedenheit
27
Retail trade
27
Spain
26
Spanien
24
Brand image
18
Dienstleistungsqualität
18
Service quality
18
Hotel industry
17
Hotellerie
17
Lieferantenmanagement
17
Markenimage
17
Supplier relationship management
17
Information technology
15
Innovation
14
Customer value
13
Kundenwert
13
Brand management
12
Markenführung
12
Satisfaction
10
Brand equity
9
Loyalty
9
Nachhaltige Entwicklung
9
Sustainable development
9
Betriebliche Wertschöpfung
8
Sustainability
8
Value creation
8
Confidence
7
Croatia
7
Marketing management
7
Marketingmanagement
7
Retailing
7
Vertrauen
7
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6
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English
14
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Gil Saura, Irene
14
Moliner-Velázquez, Beatriz
4
Fuentes-Blasco, Maria
3
Ruiz-Molina, Maria-Eugenia
3
Ruiz-Molina, María-Eugenia
3
Servera-Francés, David
3
Berenguer Contrí, Gloria
2
Calderon-Garcia, Haydee
1
Frasquet Deltoro, Marta
1
Fuentes-Blasco, María
1
Marín, Antonio
1
Moise, Mihaela
1
Mollá Descals, Alejandro
1
Riuz-Molina, Maria Eugenia
1
Ruiz Molina, M. Eugenia
1
Ruiz Molina, María Eugenia
1
Šerić, Maja
1
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Advanced technologies management for retailing : frameworks and cases
1
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
European retail research
1
Handbook of research on retailer-consumer relationship development
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of management & enterprise development : IJMED
1
International journal of retail and distribution management
1
International journal of sustainable economy
1
International journal of technology marketing : IJTMkt
1
Journal of service theory and practice : JSTP
1
Management decision : MD
1
Service business
1
The journal of product & brand management
1
Tourism economics : the business and finance of tourism and recreation
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ECONIS (ZBW)
14
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1
Store equity and behavioral intentions : the moderating role of the retailer's technology
Gil Saura, Irene
;
Ruiz Molina, M. Eugenia
;
Berenguer …
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 642-650
Persistent link: https://www.econbiz.de/10011616249
Saved in:
2
Does ICT contribute to bootstrapping SOSI? : evidence in retailing
Marín, Antonio
;
Gil Saura, Irene
;
Ruiz-Molina, …
- In:
International journal of retail and distribution management
52
(
2024
)
7/8
,
pp. 737-753
Persistent link: https://www.econbiz.de/10015158215
Saved in:
3
Information technology and logistics quality : a basis for companies' segmentation
Servera-Francés, David
;
Gil Saura, Irene
; …
- In:
International journal of management & enterprise …
8
(
2010
)
4
,
pp. 398-416
Persistent link: https://www.econbiz.de/10003996610
Saved in:
4
The impact of IT applications on customer satisfaction : some new perspectives in the supplier-retailer relationships
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
; …
- In:
International journal of technology marketing : IJTMkt
5
(
2010
)
3
,
pp. 219-233
Persistent link: https://www.econbiz.de/10009010286
Saved in:
5
Information and communication technologies in marketing channels : product considerations
Gil Saura, Irene
;
Frasquet Deltoro, Marta
;
Riuz-Molina, …
- In:
Advanced technologies management for retailing : …
,
(pp. 87-104)
.
2011
Persistent link: https://www.econbiz.de/10009375403
Saved in:
6
Retail innovativeness : importance of ICT and impact on consumer behaviour
Gil Saura, Irene
;
Ruiz Molina, María Eugenia
; …
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 384-403)
.
2014
Persistent link: https://www.econbiz.de/10010380111
Saved in:
7
Does technology make a difference? : evidence from Spanish hotels
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
; …
- In:
Service business
5
(
2011
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10009535283
Saved in:
8
Logistics service quality and technology investment in retailing
Gil Saura, Irene
;
Ruiz-Molina, María-Eugenia
- In:
European retail research
23
(
2009
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10003832164
Saved in:
9
Can advanced technology affect customer-based brand equity in service firms? : an empirical study in upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
1
,
pp. 2-27
Persistent link: https://www.econbiz.de/10011421818
Saved in:
10
Latent segmentation in business-to-business based on information and communication technology and relationship variables
Fuentes-Blasco, Maria
;
Moliner-Velázquez, Beatriz
;
Gil …
- In:
Tourism economics : the business and finance of tourism …
23
(
2017
)
2
,
pp. 460-468
Persistent link: https://www.econbiz.de/10011646491
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