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Weijters, Bert; Geuens, Maggie; Schillewaert, Niels - In: GfK marketing intelligence review : Marketingforschung … (2009) 2, pp. 44-53

Persistent link: https://www.econbiz.de/10003902480

Improving Survey Completion Rates and Sample Representativeness Using Highly-Interesting Questions : A National Panel Experiment Comparing One and Two Stage Questions

Hansen, Jared M.; Smith, Scott M.; Geurts, Michael D. - 2009

In this article, the insertion of a two-staged highly interesting question in an online, survey-based field experiment is shown to produce better survey completion rate (i.e., decreases completion refusal by 8%) and sample representativeness (increases the number of moderate answer patterns by...

Persistent link: https://www.econbiz.de/10014046993

Visiting item non-responses in internet survey data collection

Albaum, Gerald S.; Wiley, James B.; Roster, Catherine; … - In: International journal of market research : JMRS ; the … 53 (2011) 5, pp. 687-703

Persistent link: https://www.econbiz.de/10009373434

A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples

Smith, Scott M.; Roster, Catherine A.; Golden, Linda L.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3139-3148

Persistent link: https://www.econbiz.de/10011507956

Topic sensitivity and research design : effects on internet survey respondents' motives

Albaum, Gerald S.; Roster, Catherine A.; Smith, Scott M. - In: Asia Pacific journal of marketing and logistics 26 (2014) 1, pp. 147-161

Persistent link: https://www.econbiz.de/10011510257

The effect of rating scale format on response styles : the number of response categories and response category labels

Weijters, Bert; Cabooter, Elke; Schillewaert, Niels - In: International journal of research in marketing : IJRM ; … 27 (2010) 3, pp. 236-247

Persistent link: https://www.econbiz.de/10008664491

The effect of rating scale format on response styles : the number of response categories and response category labels

Weijters, Bert; Cabooter, Elke; Schillewaert, Niels - 2010

Persistent link: https://www.econbiz.de/10003937185

Misresponse to reversed and negated items in surveys : a review

Weijters, Bert; Baumgartner, Hans - In: Journal of marketing research : JMR 49 (2012) 5, pp. 737-747

Persistent link: https://www.econbiz.de/10009659272

Misresponse to survey questions : a conceptual framework and empirical test of the effects of reversals, negations, and polar opposite core concepts

Baumgartner, Hans; Weijters, Bert; Pieters, Rik - In: Journal of marketing research : JMR 55 (2018) 6, pp. 869-883

Persistent link: https://www.econbiz.de/10011971270

Dealing with common method variance in international marketing research

Baumgartner, Hans; Weijters, Bert - In: Journal of international marketing 29 (2021) 3, pp. 7-22

Persistent link: https://www.econbiz.de/10012608046