Narrow search
Showing 1 - 6 of 6
Cover Image
Effects of consumers' efforts on price and promotion fairness perceptions
Xia, Lan; Kukar-Kinney, Monika; Monroe, Kent B. - In: Journal of retailing 86 (2010) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10003969339
Cover Image
Price fairness
Monroe, Kent B. - 2011
Persistent link: https://www.econbiz.de/10009238855
Cover Image
Is a good deal always fair? : examining the concepts of transaction value and price fairness
Xia, Lan; Monroe, Kent B. - In: Journal of economic psychology : research in economic … 31 (2010) 6, pp. 884-894
Persistent link: https://www.econbiz.de/10009273587
Cover Image
Consumers' perceptions of the fairness of price-matching refund policies
Kukar-Kinney, Monika; Xia, Lan; Monroe, Kent B. - In: Journal of retailing 83 (2007) 3, pp. 325-337
Persistent link: https://www.econbiz.de/10003517354
Cover Image
It's not all about money : the role of identity in perceived fairness of targeted promotions
Xia, Lan; Monroe, Kent B. - In: The journal of product & brand management 26 (2017) 3, pp. 327-339
Persistent link: https://www.econbiz.de/10011744776
Cover Image
When a promotion is denied : the effects of decision stage on perceptions of promotion and price fairness
Kukar-Kinney, Monika; Xia, Lan; Monroe, Kent B. - In: Economic and business review : EBR 13 (2011) 3, pp. 143-159
Persistent link: https://www.econbiz.de/10011614372